Startup Weekend Oulu

    Friday, February 10 - 12, 2017

  1. Overview
  2. Schedule
  3. Speakers
  4. Judges
  5. Coaches and Mentors
  6. Sponsors
  7. Organizing Team
  8. Blog
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Startup Weekend Oulu

Friday, February 10 - 12, 2017

Friday, February 10 - 12, 2017
Event starts at 6:00 pm

Aleksanterinkatu 4-6
Oulu, Finland 90100

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No talk. All action!

What is Startup Weekend Oulu?

Startup Weekend Oulu is a 54-hour event where developers, designers and business development folks come together to form teams, validate their ideas, build new products and launch startups, all in one weekend.  It is a great opportunity to test startup ideas, meet potential co-founders, build the community in Oulu and launch your next startup! 

Startup Weekend is a global grassroots movement of active and empowered entrepreneurs who are learning the basics of founding startups and launching successful ventures. It is the largest community of passionate entrepreneurs with 2900 past events in over 150 countries around the world. To date Startup Weekend events have witnessed 23k+ teams being created with the help of over 193k community members.

How does it work?

Startup Weekend is an event designed to provide superior experiential education for technical and non-technical entrepreneurs. Beginning with Friday night, participants get 60 seconds to pitch their ideas to the crowd and try to recruit the best talent in the room. Continuing through brainstorming, business plan development, and basic prototype creation, the Startup Weekend culminates in Sunday night demos and presentations, where teams present their minimum viable product (MVP) to a panel of expert judges, fellow participants and other guests. All teams hear talks by industry leaders and receive valuable feedback from local entrepreneurs and mentors. The weekend is centered around action, innovation, and education. 

Why you should join?

  1. You will experience what it's like in the startup world, and learn first hand about every step of building a business. At the very least it'll be a memorable weekend away from your usual daily routine.
  2. You might find your perfect co-founder soulmate with whom you'll go on to launch a successful startup, be it this weekend or down the road.
  3. We take good care of you during the weekend. All you need to bring is yourself and your laptop. We’ll provide you with:
  • Plenty of food to keep your energy levels up
  • Unlimited coffee
  • Startup Weekend Oulu T-shirt
  • Fantastic working space
  • Access to the best startup tools
  • Advice and coaching from some of the area's best startup mentors
  • Global community of entrepreneurs
Startup Weekend attracts each community’s best makers and doers, and by spending a weekend working to build scalable companies that solve real-world problems, our participants build long-lasting relationships and may even walk away with a job or an investor. Plus, if your team wins, you will get loads of additional resources and coaching to help you get your startup off the ground. 

Check out the Startup Weekend FAQ for answers to the questions you might have about the event. 


Friday February 10th

6:00 pm
Registration & Dinner
Arrive at the venue, get checked in, eat food and get to know fellow participants.

7:00 pm
Welcome & Speakers
Review agenda for the weekend and introduce speakers, coaches, and community leaders

7:30 pm
Pitches Start
Optionally line up to give your pitch

8:45 pm
Attendees vote for the top pitches

9:15 pm
Form Teams
Teams start forming and discussing ideas

10:00 pm
Begin Work
Start to formalize teams and take an inventory of skills. Be honest, and direct about what resources and skills are needed for the weekend. You may stay and work as late as the venue will allow

Saturday February 11th

9:00 am
Arrive, simple breakfast & coffee

9:30 am
Validation tips
Startup Weekend mentor will give you tips how to test and validate your idea.

10:00 am
Begin Work
Teams formed and setting up workspace for the weekend

11:00 am
Coaches Arrive
Coaches help teams one-on-one. They are here to help!

1:00 pm

2:00 pm
After-lunch check-in, status reports, call for help

6:30 pm

7:30 pm
After-dinner check-in, status reports, call for help

10:00 pm
Relax & Wrap-up
Finished for the day, let's relax and hang out. You may stay, talk and work as late as you want.

Sunday February 12th

9:00 am
Arrive, simple breakfast & coffee

10:00 am
Coaches arrive. Final opportunity to ask questions

12:00 pm

12:30 pm
Coach Meetings
Coaches arrive… ASK QUESTIONS

2:00 pm
Presentation Feedback & Tech Check
Final hours of worktime should be focused on perfecting your presentation, so you'll have a pitching practise session with the mentors. Tech-check for final presentations also takes place

4:00 pm

5:00 pm
Final Presentations

7:30 pm
Judging & Awards

8:30 pm

9:00 pm
Launch party of Oulu Startup Week


Ville Hulkko
Chief Commercial Officer/Co-founder at Valossa

Ville is a recent graduate of the Oulu academia, heading Silicon Valley –operations of the Artificial Intelligence –startup Valossa. Hulkko's pitching of the emergence of AI and Natural Language –interfaces has attracted considerable international attention, and opened up top level negotiation tables on three continents. Hulkko is also known as the Silicon Valley –based Hacker Hotel / Incubator Mustakarhu.

Winner: Guy Kawasaki & SAP’s Art of the Start –pitch 2015
Winner: Midnight Pitch Fest 2015
Winner: BBTC 2014
Recent press:

Event Judges

Sari Heinonen

Sari works as the CEO of Napapiirihub and CMO of Barrabes, a Spanish consultancy group, that focuses on new technology, scaling up businesses, innovation and digital transformation.  She has over 15 years’ experience of different director positions in the area of high technology, marketing, strategy and product development. She is enthusiastic about innovation and learning new things.

Kristian Luoma
Head of New Business Development (Internal Accelerator Program) at OP Financial Group

Kristian Luoma works as head of new business development unit in OP Financial Group. He's team created Pivo, the most frequently accessed finance app in Finland that won 6 awards (incl. red dot) during 2014. Before working at OP, Kristian worked in startups and Nokia in various product management and partnering roles, building products for millions mobile and internet users.

Ari Takanen
Startup advisor. Technologies, Strategies, Global Growth, Sales and Marketing.

Ari is an engineer thrown into business track. He is the founder, advisor and main investor in startup incubator called Kielo Growth. As an investor in Sparta Consulting he is actively participating in building next generation cyber-security solutions for global enterprises.

Juho Risku
Co-founder & Partner at Butterfly Ventures

Juho has 20 years of experience in founding companies and growing businesses, and now he is one of the founders of Butterfly Ventures. He is a serial entrepreneur, visionary business model expert, computer and web industry specialist with his roots deep in the startup community and the innovation systems in Oulu. 

Coaches and Mentors

Marc Dillon
CEO at ASMO Solutions

Marc Dillon is the CEO of ASMO Solutions. Marc is a passionate and charismatic individual with years of experience in software development and design. Having co-founded Jolla and worked for numerous software and tech companies, Marc knows more than everything about mobile tech and devices. 

Ville Ylläsjärvi
Co-Founder of Haltian

Ville is the Co-Founder of Haltian in Oulu, Finland. Haltian is one of the fastest growing tech startups in Finland. Prior to the career as an entrepreneur, Ville held various product planning and management positions inside Nokia. As a product guy Ville is enthusiastic about new tech products and loves to build new innovative approaches to both products and business. During his career Ville has lived in various countries and seen many times the birth of a new product.

Päivi Järvenpää
Partnerships Lead at OP Lab

Päivi’s background is unique and colorful, combining multiple creative industries, such as gaming, cinema, music, performing arts, as well as education, event management, and financial services industry. Over the years, she has been an active contributor in the Finnish startup scene, learning about the art of entrepreneurship, pitching, raising funding and building digital products.

For the past three years, Päivi has taken a deep dive into corporate innovation management at OP Lab, where she has been instrumental in scaling an innovation lab from 20 to 180 people. With a series of over 50 new product launches, 10+ scaling businesses created, 18 prizes and awards, this period has enabled learning from the best and working with a dream team. Over the years, her roles have been ranging from product ownership to people and culture, events and partnerships. This journey has taught her a great deal about innovation, leadership and building a culture of success.

Jussi Juntunen
Service Design Lead @ OP Financial Group / New Business Development

Jussi is an experienced service designer with a strong background in user research, usability and interaction design. He is one of the founding members of the award-winning Pivo mobile wallet team in OP. Currently Jussi works in OP Lab as a service design lead and a design tribe lead, specialising in service design in the lean startup context.

Toni Perämäki
Program Lead at Microsoft Turbopump

Toni Perämäki is an entrepreneur who has been heavily involved in the Finnish startup scene for the last ten years as a founder of multiple accelerator and community programs. He has also worked for the 21MEUR Appcampus funding scheme as a Dealflow manager and successfully led Microsoft’s support for technology companies in Finland for three years. Currently he leads Microsoft Turbopump market entry program helping selected Finnish B2B startups scale to European markets. Toni has experience in successfully helping companies on customer development & lean startup, go-to-market, customer acquisition and pitching.

Steven Balliano
General Partner at #digirockstars & Founder at Kivi Labs

Steven doesn't think outside the box, he lives outside the box. Just don't ask him to do normal things.

Matti Rusila
Product owner at new business development of OP Financial Group

Matti is a lean startup practitioner who is creating exciting new products in the banking and finance market. With experience in business and product development Matti gives you tools to identify the real customer problems that need solving. He can spot the holes in your product and provide valuable insights how to move forward. 

Drazen Dodik
Program Manager @ Microsoft

At Microsoft Drazen works with startups helping them grow their cloud business by leveraging the muscles of a corporation through various programs.

Martin Andrle
Product Designer & Co-Founder

Martin works as a digital product designer at Status Quack which he co-founded and you can blame him for startupweekend movement in Czechia - He has his own non-profit program for young talents, impacttravelers, who are sent to developing countries to make an impact. 

Tuomas Jomppanen
CTO at Talented

Niina Karvinen
Business Broker - Business Intelligence Management, Partner @ GordionPro

As a marketing and marketing communication specialist with 15 years of experience Niina has great know-how in a wide spectrum from the field. She has helped several companies find their way to international markets through strategy planning, intelligence data collection and new product launches. As a Business Broker and entrepreneur Niina loves to look for the big picture in every idea. Having a big heart for business development, the customer, either internal or external, comes always first for Niina. 

Pasi Jokinen
VP of Business Development at Haltian & Board Member of Fingersoft

Pasi Jokinen is the enthusiastic Business Development VP of Finland’s top IoT startup Haltian & Board Member of Fingersoft. He’s also the founder of web application development house Workflower, the SaaS startup Optime, and several other companies. 

Pasi has product development experience ranging from web software to high tech hardware and basic industry. He likes to talk about go-to-market strategy, crowdfunding, and partnering, but he’d love to give advice on finding courage and confidence as an entrepreneur.

Mats Kyyrö
Head of Discovery Team at OP Financial Group

Mats leads the Discovery Team at OP Lab, picking apart emerging technologies and trends to identify new business opportunities. His specialty is finding the fastest and hackiest ways for taking your product from point A to point Z. Ask him about customer interviews, rapid prototyping, and validation!

Jason Brower
CTO @ Kuulu

Jason is a programming hero who has worked with several startups providing expertise in both business and development. He is a developer by trade but known as a warm-hearted person who loves to contribute and be a part of meaningful projects. He can assist you in all design and development questions but can also bring a new twist to the business side of things. 

Event Sponsors, and Partners

The Startup Weekend Oulu team is grateful for the support of local community partners without whom this event would not be possible.
Learn how to become a sponsor here.

Signature Sponsors

OP Financial Group is Finland's largest financial services group. It provides its customers with the best loyalty benefits and the most extensive and diversified range of banking, investment and insurance services. The Group has three business segments: Banking, Non-Life Insurance, and Wealth Management.

Visit Website



Organizing Team

Techstars Startup Weekend Oulu is 100% led by volunteer community leaders.
Learn how to get involved here

  • Marjaana
  • Karita
  • Sergei
  • Sebastian
  • Anne
  • Jenna


Elena Tosheva
Head of Community at City AI

Currently on a mission to enable everyone to apply artificial intelligence. I'm heading the global community of City AI - a high-profile network, providing engaging events & curating top-trending content. Our goal is to multiply the AI talent pool and allow for better application of AI globally.

Previously I've overseen the Techstars startup communities across Europe and I've lead the marketing efforts of JA Europe. Passionate about entrepreneurship education and innovation, with expertise in community building, project management, brand development, events and campaign management, partner relations and stakeholder engagement. 

Strong believer in the #givefirst mentality!

Event Blog

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