Startup Weekend Brisbane Women

    Friday, October 9 - 11, 2015

  1. Overview
  2. Schedule
  3. Speakers
  4. Judges
  5. Coaches and Mentors
  6. Sponsors
  7. Organizing Team
  8. Blog
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Startup Weekend Brisbane Women

Friday, October 9 - 11, 2015

Friday, October 9 - 11, 2015
Event starts at 5:30 pm

Blue Sky Funds
111 Eagle St
Brisbane, Qld

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Women. Girl Geeks. Developers. Designers. Marketers. Business Folk.

This is a call for you to get your idea off the ground surrounded by like minded women. 

Startup Weekend women is your chance to collaborate and get involved with a group of motivated individuals who are hell-bent on disrupting their industry of choice. The event is aimed at female participants however men are welcome to participate, mentor and encouraged to get involved.

What can you expect?

Anyone is welcome to pitch their startup idea. Teams organically form around the top ideas (determined by popular vote). Then, it’s a 54 hour frenzy of business model creation, coding, designing, and market validation. The weekend wraps up with teams presenting their startup to local entrepreneurial leaders with an opportunity for critical feedback.It’s not about the prize but it helps.

What they say:

Startup weekend gives you the valuable insight into how to make an idea succeed or fail fast, as Molly Taylor, Managing Director, Code Heroes and Startup Weekend attendee, explains:

“The most beneficial part of the weekend for me was getting to sit down and talk to some great mentors. They provided advice from technical to monetisation, and shared their experiences of being in a startup, the lows, the highs and the pitfalls along the way. I came away from the weekend with renewed energy and purpose to work on my ideas.” 

About Startup Weekend Brisbane 
Women have a unique and fresh take on design, development and creation, which we feel is vital to the growth and evolution of startup companies.
We know that the women of Brisbane are full of creative and entrepreneurial talent, and in a safe environment that inspires risk taking and innovation we know they will create something amazing.
We are a passionate group of female entrepreneurs who decided to come together and design a new experience to welcome and empower creative, talented and curious women.

Startup Weekend Brisbane Women is currently seeking sponsors and volunteers.
Please contact Peta Ellis if you would like to support this event.


Friday October 9th

5:30 pm
Arrive at the venue and get checked in

6:00 pm
Dinner & Networking
Eat food, share ideas, practice pitches, get to know fellow participants

7:00 pm
Welcome & Speakers
Review agenda for the weekend and introduce speakers, coaches, and community leaders

7:30 pm
Pitches Start
Optionally line up to give your pitch

8:00 pm
Attendees vote for the top pitches

8:30 pm
Form Teams
Teams start forming and discussing ideas

9:00 pm
Continue working in teams
Start to formalize teams and take an inventory of skills. Be honest, and direct about what resources and skills are needed for the weekend. You may stay and work as late as the venue will allow

10:00 pm
Venue Closes
Head home, get some rest for tomorrow!

Saturday October 10th

9:00 am
Arrive, simple breakfast & coffee

9:30 am
Begin Work
Teams formed and setting up workspace for the weekend

12:00 pm

1:00 pm
After-lunch check-in, status reports, call for help

2:00 pm
Coach Meetings
Coaches help teams one-on-one. They are here to help!

6:30 pm

7:30 pm
After-dinner check-in, status reports, call for help

10:00 pm
Finished for the day. You may stay and work as late as the venue will allow

Sunday October 11th

9:00 am
Arrive, simple breakfast & coffee

10:00 am
Coaches arrive. Final opportunity to ask questions

12:00 pm

12:30 pm
Coach Meetings
Coaches arrive… ASK QUESTIONS

3:00 pm
Presentation Prep & Tech Check
Final hours of worktime should be focused on perfecting your presentation, tech-check for final presentations also takes place

4:00 pm

5:00 pm
Final Presentations

7:30 pm
Judging & Awards

8:30 pm

9:00 pm
Go Home!


Rebekah Campbell

Rebekah is a serial entrepreneur who has played a lead role in the disruption of two industries. Her company ‘Hey You’ is Australia’s largest mobile ordering and payments platform for cafes. Hey You enables customers to discover and build relationships with storeowners, order and pay via their mobile phones and gain loyalty. The company processes more than 50K transactions per week with 4% weekly growth and recently closed a $5M investment round led by Westpac. 

Rebekah’s first company, Scorpio Music, developed the careers of some of Australia's biggest stars: Evermore, Alex Lloyd, George, Matt Corby and Lisa Mitchell. Rebekah collaborated with Warner Music to pioneer new business models that revolutionised the relationship between record company and artist. In 2010, Rebekah launched a technology platform that enabled music fans to earn income by promoting concerts online. The business later sold to Future Music. 

Rebekah is an expert in developing strategies to disrupt and improve the way we do things and then to create the right product and brand to fulfil on the opportunity. She understands how grass roots communities work and how to build momentum so that a product takes off. Rebekah has won the support of high profile investors in Silicon Valley, raising $10 million in venture capital. 

Rebekah is passionate about community building and entrepreneurship. She was instrumental in the creation of large-scale fundraising events such as the Levi’s Life Festival to raise awareness about youth suicide and Make Poverty History in 2006 and serves on the Advisory Board of Kidpreneur. She writes a weekly column on entrepreneurship for the New York Times and regularly contributes to Forbes, Fast Company and BRW.

In Bali, APEC named Rebekah 'Young Women Innovator'. named #3 best Australian business blog by Smart Company. She is a finalist in the AFR Women of Influence Awards for Innovation.

Lola Weller

Lola has over 20 years’ experience in digital and digital technologies in the public and private sector. 

She was recently a Principal for Deloitte Digital. Prior to that she was the Managing Director for a Brisbane digital agency called Digicon for 17 years which she co-founded in 1996. Deloitte acquired Digicon in 2013 which formed the digital team for Deloitte in Brisbane. It has been a huge success and continues to deliver outstanding results for Deloitte and their clients. She has worked extensively in technology and health care and has been actively involved in the design of corporate web sites, project management, marketing and strategic planning. She is exceptionally skilled and effective at team building and has excellent verbal and written communication skills.

Event Judges

Anna Rooke
Managing Director, Creative Tech Ventures Fund

Anna Rooke was the founding CEO of QUT Creative Enterprise Australia (CEA) and led the organisation for over a decade. Under her leadership, CEA established and expanded its offerings to include accelerator programs, the Coterie, Creative3 and the CEA Startup Fund.The CEA Startup Fund started its journey in 2013 and is Australia’s first early stage fund for creative ventures in Australia. Anna took a hands-on management of the portfolio including the role as Chairman of Fame & Partners Pty Ltd until February 2016, supporting the company from startup through to Series A investment.Anna has over 20 years’ experience leading commercialisation, incubation and business development initiatives in Australia and the UK, and has worked with companies spanning the fields of biotechnology, information technology, and the creative industries. Prior to her relocation to Australia in 2006, she was the Director of the UK’s first National Science City and created the first $1m ‘proof of principle’ fund in Yorkshire to enable entrepreneurs to exploit their commercial potential.Anna is passionate about building a vibrant and scalable creative industries sector in Australia. In July 2018, she was appointed as the Managing Director of the Creative Tech Ventures Fund and as a Non-Executive Director of CEA’s Board.Anna is also a member of the Advance Queensland Expert Panel, Queensland Startup Committee and a graduate of the Australian Institute of Company Directors.

Rene Chappel
Strategy Manager at Suncorp

Rene leads a Strategy team in Suncorp’s Corporate Shared Services division. Her primary responsibility is to develop, communicate and execute a Corporate Shared Services strategy. Inclusive of this is driving an innovation hub, instilling new ideas, methods and products that are customer focused, back into teams in Suncorp. 

Rene works with internal and external management to identify and drive opportunities. Rene has a proven delivery and leadership record through working in multiple roles learning skills such as strategy, business management, leadership, training, analysis, marketing, software testing, and project delivery. 

Rene’s career has been 12 years in Information Technology, with the move to strategy as a natural progression from all the skills Rene has acquired. 

Rene started as a manager of an e-Commerce website at Bartercard International, to a website administrator for APN News and Media to a software test analyst, an quality coach, a manager of cross functional software delivery teams and most recently strategy manager at Suncorp. 

Terry Woodcroft
Senior Director, Asset Management at UniQuest

Terry has more than 30 years international experience spanning Founder and CTO roles for venture-backed hardware and software startups, Global Product Manager for enterprise software companies, and leading a portfolio of more than 60 university technology ventures through to major funding and product milestones and exit.   She is an Electrical Engineering graduate from the University of Queensland in the days when girls weren’t engineers and has an MBA in Technology Management. 

Terry continues her passion to grow businesses with innovative technology products to reach the global marketplace today as a co-founder of Aurtra.  Aurtra’s IOT and big data asset management solutions deliver critical insight for power distribution networks.

Sue Coulter

Sue joined CUA in May 2010 and is responsible for overseeing Information
Technology (IT) and the delivery of the CUA portfolio of strategic
projects. Sue brings with her over 30 years’ experience in financial
services across a broad range of senior management and executive positions
within Australia and the UK. During this time Sue successfully delivered a
number of transformational change programs for HBOS, Bankwest and more
recently CUA.

Sue has also previously managed large scale back office processing
operations as well as digital, product management and strategy development
teams. Having recently implemented the new core banking platform Sue’s
major focus is now on delivering the benefits of the new system, whilst
also leveraging new technology capabilities in areas such as Digital, Cloud
and Big Data to deliver an enhanced experience for CUA customers.

Aysegul Kayahan
Global Chair of Chapter Leads at The Forum for Expatriate Management

Aysegul Kayahan is an experienced company director and global mobility professional who has been investing in technology startups with Brisbane Angels Group since 2009. Aysegul has invested in 24 startups (and growing) across a variety of industries and is currently on the board of Five Faces (her first angel investment), Brisbane Angels Group and on the Advisory Board of ProcessPA. Aysegul believes the future success and sustainability of the Australian way of life is dependent on robust and globally scalable science and technology businesses. As part of her commitment to the startup community, Aysegul invests in startups (as part of Brisbane Angels) and mentors startups through the various accelerators located in Brisbane.

Aysegul has a couple of day jobs, running her business Relocation Specialists was well as the Australian Chapters of The Forum for Expatriate Management and chairing the global chapters of the community. Aysegul has been in the relocation and global mobility industry as an owner and manager since 1993.

Coaches and Mentors

Kaisu Christie
Head of Digital and Innovation at Bank of Queensland

Kaisu is Head of Digital and Innovation at Bank of Queensland, and responsible for defining and delivering the digitally enabled business strategy. and driving innovation culture and execution for the BOQ Group.
Kaisu is a strong technology business executive with over 20 years’ experience working globally for blue chip companies  like ING Bank, Nokia, SingTel/Optus, Origin Energy, and Bank of Queensland. Originally trained and worked in hospitality industry, and since then in  information management and business, Kaisu has developed her career moving from technical roles, to management and senior leadership roles – always being entrepreneur at heart having also run her own companies.

Kaisu is passionate about building successful  companies by developing people , and has always been active in coaching  & mentoring the next generation of leaders  and start ups. She is passionate about inclusive diversity, and making  positive change.

Her speciality is delivering transformational change via innovative operational and delivery models and business services.

Estelle Oliveri
Founder at Eternal Eve

Tania Walter
Founder and CEO at Obzervr Pty Ltd

Louisa Dahl
Curator at Digital Summit, Founder & Director Interactive Minds

Holly Tatersall
Founder of Women in Digital

Sandra Mau
CEO at TrademarkVision

Fiona Foley
Executive Manager - ICT Services and Business Solutions at Royal Flying Doctor Service of Australia

Johnny Cheng
Co-Founder & CEO at Amity

Johnny Cheng is the co-founder and CEO of Amity, the interactive messaging app featured on news publications around the world including TechCrunch, New York Times, and Gizmodo.   

Amity enables a new level of human interaction. It’s the first interactive messaging app to introduce Live Mode, where special features unlock when two or more people are in the conversation together. Amity introduces new layers of communication with interactive messages, high fives, the ability to request photos, videos, and locations, and much more – all in one complete app.

Robert Pitt
Associate at Hanrick Curran

Robert has been advising established, emerging and start-up businesses for 18 years.  He understands the intricacies and construction of the business models that form the foundation of successful businesses.  He often presents on a range to topics including financial management, business strategy, and taxation.

Paula Kloots
EFT expert and Business Coach

Event Sponsors, and Partners

The Startup Weekend Brisbane Women team is grateful for the support of local community partners without whom this event would not be possible.
Learn how to become a sponsor here.

Signature Sponsors




Organizing Team

Techstars Startup Weekend Queensland is 100% led by volunteer community leaders.
Learn how to get involved here

  • Peta
  • Emily
  • Jo
  • Josh


Marina Paronetto
Founder of Powerhousehq / Innovation Manager at PwC Australia

Marina is the Founder of PowerhouseHQ an organisation designed to enable entrepreneurship and youth empowerment. Marina's mandate is to create conditions that enable learn by doing and build positive change. 

As part of Powerhousehq Marina has developed , a social program to enable girls to learn business skills and actively supports the Melbourne startup scene by hosting hackathons, conferences, workshops, and as a founding member of Startup Victoria Female founders committee.

As part of PwC Experience Center team, Marina has been working with large public and private organisations, helping to identify what challenges and opportunities to focus, re-image their value proposition, leveraging assets and market analysis to build human centred design solutions, which deliver value and positive impact.

Event Blog

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