Startup Weekend EDU Singapore

    Friday, November 7 - 9, 2014

  1. Overview
  2. Schedule
  3. Speakers
  4. Judges
  5. Coaches and Mentors
  6. Organizing Team
  7. Blog
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Startup Weekend EDU Singapore

Friday, November 7 - 9, 2014

Friday, November 7 - 9, 2014
Event starts at 6:30 pm

Singapore Training and Development Association (STADA)
16 Arumugam Road
#06-01 Lion Building D
Singapore, Singapore 409961

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Got an Idea? Make an Impact!

The mission of the event is reinvent education from ground up. It's the learners and educators in the field who gets first hand knowledge of what works and what doesn't. This platform allows educators, students, IT designers, developers and business professionals to all come together, mingle, discuss, strategize and over the next 54 hours, create a sustainable, socially positive business model to help both our young and adult learners. Coupled with the assistance of mentors and judges who can provide valuable industry experiences, the chances for you and your team to succeed is exponentially multiplied. 

We are encouraging you to take up entrepreneurship as a career, and a career in education is a noble calling. Many of us are not satisfy with what the current education, and we know it can be better. What more a better way to  1. Make a deep positive impact to the community  2. Chart your career the way you want it.  3.  Make a whole load of money in the process. ( at least some )

The event focuses on creating businesses for the education industry - both academic and non academic student related services. 
Your ideas can range from student well-being, training, internship, career coaching and mentoring, social emotional learning, sports, student management system, better learning concept, brick and mortar solution or web and mobile applications, etc. If you think there's a better way of doing things, come on board. If you think you have a solution to disrupt the tuition industry, we need you!  No one said it is easy, but with everyone in the same tribe, success is just round the corner. 

We have aligned the stars for you with a group of mentors and judges who are equally passionate about sharing their knowledge and expertise to help you. We need you to spend the next 54 hours with us. 


Friday November 7th

6:30 pm
Arrive at the venue and get checked in

7:00 pm
Dinner & Networking
Eat food, share ideas, practice pitches, get to know fellow participants

7:20 pm
Welcome & Speakers
Review agenda for the weekend and introduce speakers, coaches, and community leaders

7:30 pm
Pitches Start
All participants are allow to pitch your ideas. The pitch is only 1 min, and you need to convince the participants to give you their votes!

9:00 pm
Attendees vote for the top pitches. Educators get 2 votes, everyone else gets 1 vote. We will round up the ideas with the most vote in sequence. If there are 20 ideas, we select the first 10 with the most votes.

9:15 pm
Form Teams
Teams start forming and discussing ideas. Suggest for each team to have 5 members max.

10:00 pm
Begin Work
Start to formalize teams and take an inventory of skills. Be honest, and direct about what resources and skills are needed for the weekend. The venue closes and we suggest that you discuss your strategies over food at nearby Geylang, where there are many eateries abound.

Saturday November 8th

9:00 am
Arrive, simple breakfast & coffee

9:30 am
Begin Work
Teams formed and setting up workspace for the weekend. Please bring your own laptops and power plugs.

10:15 am
Mentor introduction
We will introduce the mentors at around 10+AM. Some may leave by noon, some will stay till late. Please catch them and bounce your ideas off them.

12:00 pm
When you are stress, you eat. Bon Appetit!

1:00 pm
After-lunch check-in, status reports, call for help

2:00 pm
Coach Meetings
Coaches help teams one-on-one. They are here to help!

6:30 pm

7:30 pm
After-dinner check-in, status reports, call for help

10:00 pm
Finished for the day. You may stay and work as late as the venue will allow

Sunday November 9th

9:00 am
Arrive, simple breakfast & coffee

10:00 am
Check-In with the Coaches
Coaches arrive and some will drop in during PM. Final opportunity to ask questions

12:00 pm

3:00 pm
Presentation Prep & Tech Check
Final hours of worktime should be focused on perfecting your presentation, tech-check for final presentations also takes place

4:00 pm
Submit all presentation slides and materials by this time. We will decide randomly your sequence to presentation.

5:50 pm
Everyone Seated
We wish everyone attending to be seated by this time.

6:00 pm
Keynote speech
Ashley Tan will present key note speech

6:15 pm
Final Presentations

7:30 pm
Judging & Awards
Judges - Leslie Loh, Ashley Tan, Joey Gan, Mike Michalec, Tong Yee, Matthias Yao

9:00 pm

9:30 pm
Go Home!


Ashley Tan
Education and Technology Consultant

Ashley has education in his blood. Over the last 25 years, he has been a military instructor, school teacher, and university professor. Before leaving his university post, Ashley was the Head of the Centre for e-Learning where he championed learning that was social, open, and mobile. Ashley now provides thought leadership via his blog and workshops for educational institutions. He writes about and designs experiences on flipped learning, game-based learning, mobile learning, technology-mediated pedagogies, and ICT-enabled change management.

Event Judges

Matthias Yao
Retired from Politics. Private Investor.

Matthias was in the civil service and political office for 30 years until 2011.  Since then, he has been serving on corporate boards and making personal portfolio investments.  As a contribution to startup development in Singapore, he is mentoring a number of startups under MDA's i.JAM Micro Funding Scheme, some of which are already gaining steady revenue and traction.

Joey Gan
Regional Director, Asia Pacific, Accounts & Business Development

Joey Gan is a regional account and business development director for the Asia Pacific region within EY. She brings with her more than 20 years of experience in the sales, marketing and business development of information systems, business consulting and advisory services across a wide range of industries and the entrepreneurial markets in the region. Since 2005, she has served Start-Up@Singapore by NUS,  under different capacities, as a steering committee member, judge, trainer, and mentor to participating teams. In recent years, she took on the Co-Chair of  the Steering Committee for the 13th,  , 14th, and 15th Start-Up@Singapore. Joey was also the Steering Committee Chairperson for NeuMethode – a social entrepreneurship competition jointly organized by NUSBSA, NUS Aiesec & NUS ACSEP in 2010.

Mike Michalec
International Development Technical Consultant

Mike Michalec is an international development consultant for multilateral and bilateral organizations specializing in education and technology initiatives. He is also the co-founder and director of EdTech Asia, a community platform for education entrepreneurs that serves to provide a more collaborative and cohesive edtech ecosystem throughout Asia.

Leslie Loh
Entrepreneur, Angel Investor, Educator

Leslie Loh is active in the education startup investment space within the Asian region.  Since 2008, Leslie has been actively involved in investing and nurturing high-tech startups in Singapore and the region via his investment vehicles, Extream Ventures and Red Dot Ventures. He is also the founder of Tien Academy, a startup that adopts a blended MOOC model to deliver entrepreneurship training in Singapore and across the region and acting Chairman of Lithan Education, a cooperative education provider for professional communities in Asia through competency based education and work integrated experiential learning.
Leslie graduated from Saint Mary’s University, Canada, in 1982 with a bachelor of Commerce, majoring in Finance and Information Technology. Leslie was selected the winner of the 1998 ASME Rotary Entrepreneur of the Year in Singapore. In 1999, Leslie received the National Youth Award (Individual) for his success as an entrepreneur. In 2006, Leslie was awarded the “Person of The Year” IT Leader Award by the Singapore Computer Society. Leslie is currently a board member of SPRING Singapore and was an IDA Board Member (Infocomm Development Authority of Singapore) for 2 terms from 1999 to 2003.

Ashley Tan
Education and Technology Consultant

Ashley has education in his blood. Over the last 25 years, he has been a military instructor, school teacher, and university professor. Before leaving his university post, Ashley was the Head of the Centre for e-Learning where he championed learning that was social, open, and mobile. Ashley now provides thought leadership via his blog and workshops for educational institutions. He writes about and designs experiences on flipped learning, game-based learning, mobile learning, technology-mediated pedagogies, and ICT-enabled change management.

Yee Tong
Director & Co-founder of The Thought Collective

Having struggled with academic failures when he was a student, Tong Yee has developed much empathy for people who have experienced setbacks in their lives, and channels this  compassion to connecting and inspiring others. He started out teaching General Paper at Nanyang Junior College. In 2007, after setting up a community outreach programme to provide tuition for repeat students in Singapore, he co-founded School of Thought to continue to promote innovation in education and civic learning in both the private and public sectors.

Tong Yee dreams of driving social innovation through civic learning to nurture the next generation of thought leaders and youth change-makers. School of Thought has since evolved to become The Thought Collective. With a growing group of 5 social enterprises, they are reputed for building social and emotional capital and are at the forefront of social innovation in Singapore. Other companies under The Thought Collective consists of Think Tank Studio, Thinkscape, Food for Thought and Common Ground.

Coaches and Mentors

Jason Lim
Chef Executive Officer

My passion in culinary science started in 2004 after I exited from the digital marketing business. After my culinary training in Japan, I started Men-Tei Ramen in 2006 and subsequently ventured into F&B consultancy.

Having set up more than 5 restaurants / food establishments in Singapore, Indonesia, Malaysia and USA since 2006, I'm able to integrate both my digital marketing expertise with F&B business consulting services for my clients. My services include conceptualizing a F&B business concept, menu development, manpower acquisition, establishing work processes, branding and executing through-the-line marketing campaigns.

Chor Khoon Chey

Dr. Chey has over 40 years of Marketing, Sales and teaching experience. Having started and divested three businesses in his lifetime, he has written hundreds of marketing and business plans as well as taught Marketing to undergraduates and Leadership and Entrepreneurship at MBA level.

Roland Turner
Software and Network Engineer

Roland Turner is Labs Director for TrustSphere where he develops experimental applications of the company's technology. He has lived in seven cities across four continents and has a diverse software and network engineering background including the building of ERP systems, ISP networks, media post-production tools, a cross-border wine-brokering marketplace and a network intrusion prevention appliance.

He has been involved in the founding of technology community groups since late 1980s - most recently Hackerspace.SG - in Internet and email service provision since early 1990s and is currently active in SPF, DKIM and DMARC development. Roland holds an Honours degree in Computer Science from the University of Technology, Sydney and, when not living, eating and breathing technology is an avid dancer and runner. 

Meri Rosich
CEO & Founder App Strategy Labs / UN Women STEM ambassador

Meri Rosich is a mobile marketing entrepreneur, CEO & Founder of App Strategy Labs, a boutique marketing consultancy firm, working with major global organizations to develop impactful mobile launch plans and strategic mobile consulting; and Quality Time Lab, a studio that helps long distance families spend more time together, with kids' apps designed for sharing. 

She has led international expansion programs for Fortune 100s such as Bertelsmann and American Express; and early-stage technology start-ups like Intercom and BlueWorld; driving business across media, consumer internet, FMCG, games, payments and e-commerce platforms. 

The foundation of her experience is curiosity and passion for learning, with a degree in Art & design, a PhD in 3D Technology, and an MBA from the London Business School on marketing innovation. 

She is a mother of two, and in her spare time mentors early stage start-ups and incubation programs; and volunteers as ambassador for the UN Women STEM program to promote gender equality in technology and The Third Metric, and recently received an award as Most Prominent Female Developer

Joseph Tan Yeow Heng
Vice-Principal, Student Development, SOTA

Joseph was awarded the Overseas Teaching Scholarship by the Singapore Government and he completed his Honours Degree in Physical Education and Sports Science and Post-Graduate Certificate in Education at Loughborough University, United Kingdom.

Joseph was previously the Vice-Principal, Student Development at Hwa Chong International School, where he led the school in all aspects of student development- counseling, career guidance, character and citizenship education, co-curricular activities, discipline, leadership development, overseas learning journeys, outdoor adventure education, physical education and Creativity, Action, Service programme.

Prior to joining SOTA, Joseph joined the People’s Association as Assistant Director, Community Sports Division, where he influenced the sports programme towards achieving One Singapore, One People. He continues to serve as the Officer Commanding of a Navy unit, and was awarded the Formation’s National Serviceman of the Year -Commendation Award for his outstanding leadership role.

Joseph enjoys all sports and outdoor activities. He also likes to bring his young children to museums and to enjoy the various public art installations around the island. He is an admirer of the late playwright, Kuo Pao Kun, whose works have inspired him to believe that art should not just be beautiful, but more importantly meaningful - to inspire and to touch human lives.

Chun Ghee Ong
Vice Principal, Temasek Secondary School

Chun Ghee is currently leading teachers to set up Makerspace, infuse STEM in everyday Maths and Science lessons and explore how one-to-one computing can transform classroom learning.

Chun Ghee co-created the portal last year to facilitate Flipped Learning. He hopes to set up a “Singapore Khan Academy” to help kids who cannot afford tuition.

Yen Ping Chua
Senior lecturer, Nanyang Polytechnic

Yen is interested in integrated approach to delivering mathematics lessons.  She obtained her Ph.D. in Environmental Science from The University of Tokyo, Japan.

Zachary Walker
Assistant Professor

Zachary is the founder of Last Backpack Generation and is currently a faculty member at the National Institute of Education in Singapore.

Zachary is a special educator and technology consultant who teaches pre-service teachers and provides professional development for districts, schools, and businesses.  His workshops and seminars are fast-paced, fun, and very, very practical for administrators, teachers, and business leaders.

He was one of five recipients of the 2012 Think College Emerging Scholar Award for his research on the use of technology to prepare students for post-secondary environments.

Zachary has worked with educators in the United States, Asia, Europe, Central America, and the Caribbean. He also worked with UNESCO’s International Bureau of Education (IBE) on issues related to inclusive educational policy.  Zachary is a certified teacher who has taught at the primary, secondary, and university level.  His current research focuses on the impact of mobile technology on both students and teachers and practical strategies for teachers at all levels.

Larry Medina
Associate Director, Head of Postgraduate Career Services at Singapore Management University

Larry has over twenty years of work experience in USA, Europe and Asia. He started his career as a Chemical Engineer working in the petroleum industry in Alaska. After five year, he went to Dartmouth College and attained a Masters of Business Administration in 1995. After business school, he started an 18-year career progression in Finance, Accounting, Tax and Treasury with Hewlett-Packard, Agilent, Avago Technologies, Symantec and Knowledge Universe.

After careers in engineering and finance, he recently entered his third career and now works at Singapore Management University as the Head of Postgraduate Career Services. He has lived in Singapore for over thirteen years and has managed teams in China, India, Japan, Malaysia and Singapore. In 2011, Larry joined the Board of Directors for AkarakA, a non-profit organisation that provides financial support and mentoring programme for underprivileged young adults to get a tertiary education.  AkarakA supports students in Singapore, Cambodia and Philippines. 

He is also married with a daughter and a son in secondary school. Other outside interest include running, travelling and spending time his family.

Arnaud Bonzom
Startup Lover @ INSEAD / Angel Investor

Arnaud is part of the Career Development Center at INSEAD. In this role he is responsible for facilitating interactions between students/alumni and the Entrepreneurship community (Entrepreneurs / Start-ups / SMEs / Corporate Innovation Centers / Incubators / Accelerators / Family Businesses / Venture Capitalists) as well as responsible for the Social Impact and Tech ecosystem across the Asia-Pacific region.   

Arnaud also acts as an angel investor with a focus in Internet, Enterprise Software, Mobile, Consumer & Health Care. His first investment was with Healint a company founded by three INSEAD Alumni in Singapore, followed few weeks later by skate Krak.

Prior to INSEAD, Arnaud was a trade advisor in New Technologies, Innovation & Services in the Singapore office of UBIFRANCE (French Trade Commission). He was focused on assisting French Companies on their professional projects, providing them with essential keys to success in the Singaporean market. 

Arnaud has an MSc in International Marketing and Business Development from SKEMA Business School, France and a Bachelor Degree in Applied Mathematics and Social Sciences from University of Versailles, France.

Ronald Wong
Co-founder, Executive Director of Bumbox Logistics

Ronald is Co-founder and CEO of Bumbox Logistics that provides e-commerce logistics solutions through smart-locker systems. During his professional career, Ron was involved in major corporate restructuring projects and provided management consulting to banks and pharmaceutical companies in Europe and China. He completed his degree in NUS business School and gained his specialization in international business strategy through CEMS MIM programme.

Outside of work, he serves as a Director on the Board of NUS Business School Alumni and enjoys mentoring start-ups on business strategy and execution.

Murray Bourne
Freelance Consultant

Murray has extensive experience in the field of educational technology, and is currently a freelance trainer in the education sector. 

He is a subject matter expert in Learning Design e.g. Flip Your Classroom for Better Engagement

Originally from Australia, he has lived in Asia for over 20 years.

Colin Chow
Director at DTAsia

Colin is presently a Business Advisor with an IT security company. He volunteers his time with National University of Singapore Business School Alumni Association/NUS BSAA as well as acting as mentor/judging with NUS- StartUp@S, NTU-Ideas Inc and SMU-IIE. Colin Chow was an Associate Director of Mercatus Capital Pte Ltd, a boutique private equity firm. He is a veteran in the field of high-tech marketing. Colin started his career in IBM and Hewlett-Packard and has 30 years of experience in marketing of high-tech product.  He was based in China from 1989 to 1992 when China was opening up to the world for global trade and manufacturing. He travelled extensively in Asia as the General Manager for HP with focus to grow the emerging countries such as Vietnam, Philippines, Pakistan, Sri Lanka, Bangladesh, Brunei and Cambodia.

Colin was the Executive Director with Singapore infoComm Technology Federation as well as Director of Investments with Merrill Lynch. He was an Advisor with SQL View, a software product company with solutions in the Total Records and Facilities Management and also advises Vision Zenith, an investment holding company focusing on high-tech consulting projects. His volunteerism includes Board Member with Methodist Co-Operative Society Ltd, National University of Singapore Business School Alumni Association, Steering Committee with StartUp@Singapore, an initiative hosted by NUS Entrepreneurship Centre / NUS Business School and Society of HP Alumni. He has also participated in the NUS-YMCA Voluntary Service Management Program/VSMP as a facilitator. Colin is an AlumNus with National University of Singapore Business School and attended management program with INSEAD and and the Helsinki School of Economics.

Sam Choo
Founder Singapore Internet Marketers

Sam Choo runs the biggest online community of online entrepreneurs in Singapore. He is a full-time independent internet marketer and infopreneur since 2008. He has put his hands in many online ventures such as UX, SEO / SEM, lead generation, affiliate marketing and content management 

He conducts group coaching programs, such as "Make Your First $1K in 30 Days" and "Publish Your First Kindle Book". Currently he is running the "Publish Your Book in 60 Days" Challenge program. He is also the author of "Excuse Me, Who Stole My Cubicle".

Sam will be available to give you tips on internet marketing. Be sure to look for him.

Jeff Plaman
Digital Literacy Coach - UWCSEA

Jeff is an experienced K-12 international educator who's previously worked and lived in the USA, Europe, and China. A trained Biologist in a previous life, Jeff currently works with Middle and High School teachers at the United World College of South East Asia's East Campus where he coaches teachers as they integrate digital tools to enhance student learning. Jeff is an Apple Distinguished Educator who leads workshops in South East Asia. Currently, Jeff is exploring ways to get his students involved in authentic learning experiences and collaborations that support technology for learning in developing countries.

Jian Liang Low
Incubator & Accelerator Leviathan, Reactor

Jian Liang has a flair for being everywhere, and tends to gravitate to events, donned in ReacTee. Engaged entrepreneurially since age 5, he actively seeks out ways to make the most out of university instead of complaining. The embodiment of #BeBold, with VC and investment experience in Beijing and Singapore. He also consulted for an Israeli tech startup in Israel. Never missing an opportunity to travel, he lived in Beijing for a year to experience the startup culture, consulted in Israel for an Israeli tech startup and backpacked alone in the states for a month to explore potential there. #HaveFun   Armed with experiences in startup ecosystems, it prepares him for the all out war he is declaring on changing the galaxy with Reactor. He has been helping out as a mentor and judge in numerous events, targeting at the Youth Entrepreneurial Space. #PeopleFirst    Keep a lookout for Reactor Ventures. #BeAwesome

Balaji Ramanujam
Co-founder & CEO, Potential Unltd.

Balaji is a serial innovator, builder and change leader. He has had the privilege of honing his craft at some of the most innovative ecosystems in the world at the Indian Institutes of Technology (where he got a B.Tech in Computer Science & Engineering), Indian Institutes of Management, Procter & Gamble, Energizer & 3M.  

Over an 18 year career, he has accumulated deep expertise in building B2C businesses, brands and organization capability across APAC, spanning a scale of annual revenues from US$ 1 Million to almost US$ 1 Billion. His most recent corporate role was as Regional General Manager (SEA & India) with full P&L responsibility with 3M’s Consumer Business.

More importantly, Balaji is an actively engaged parent of a 4 year old boy. He cares deeply about the disconnect in the education system, that is designed to raise average outcomes on standard competencies rather than maximise the inherent creative potential in each child - a key trigger for him to make the leap to from innovator to entrepreneur.
  Potential Unltd is an EdTech B2C startup that is building a platform for parents like him to nurture skills in children from an early age to help them become the Creators and Innovators of Tomorrow. Potential Unltd is headquartered in Singapore, has roots in Asia and global aspirations.

Kimmis Pun
MD @ BNP Paribas, CFP®, President, Financial Planning Association of Singapore (FPAS)

Kimmis Pun has 3 decades of management experience in corporate finance, syndication, global investment and advisory fund management. Equipped with professional investment and financial planning qualifications from the U.K., U.S. and Singapore, she is the Managing Director of BNP Paribas looking after China market.

With a passion to contribute and share, she frequently speaks at seminars, gives lectures at universities and academies as well as being featured in financial magazines and newspapers. Besides her business acumen and self-initiatives in her career advancement, she has significant contribution to the society through charitable movement and women activities.

( Kimmis will not be able to attend this SWEDU event. However, she has offered to help participants after the event ) 

Callum Laing
Founder, Fitness-Buffet & CEO, Entrevo Singapore

Callum Laing is the Founder of Fitness-Buffet Pte Ltd and the CEO of Entrevo Singapore. Born in New Zealand and then raised and educated in Cambridge, England, Callum is an experienced entrepreneur and business professional who understands how to establish and grow business enterprises on a global basis. He is also an experienced public presenter who often speaks at events across the Asia Pacific on various subjects. He is featured regularly on broadcast and in print media across the region and beyond.  

Callum’s first business success was with ‘Network-IT’ - a Netherlands based specialist consultancy and recruitment company that he co-founded in 2000 and which he later went on to sell.

In 2002, Callum moved from the UK to Asia and over the next 10 years established various successful enterprises that included mobile technology, customer relationship management and sporting/lifestyle events. Along the way, he also created Networking for Success, a business networking company that he grew to cover 36 networks in 7 countries before selling the company in 2010.

In 2008, Callum brought together a personal and business interest in sport by taking ownership of the Samui International Yacht Regatta – a major event on the Asia competitive sailing scene that attracts global sponsors and participants. More recently, Callum launched Fitness-Buffet – a company that was inspired by the desire to help people rediscover the ‘fun’ in getting fit. Fitness-Buffet connects businesses in the sport, fitness and health areas with individuals looking to try new activities. 

Organizing Team

Techstars Startup Weekend Singapore is 100% led by volunteer community leaders.
Learn how to get involved here

  • Raymond
  • Alex
  • Isabel


Raymond Soon

Crazy about education! MindAsia, Director. Dip. Ed, B.Sc. Management, MBA  

Raymond worked 10 years with hi-tech MNCs based in both China and the USA – polishing his skills with involvement spanning the entire supply chain – from frontline business development to project management and backend operations.

Not appreciating the importance of education at a young age, he f%!#-ed up his studies and turned out to be academically the worst student ( he claims ) in high school. This very lesson served as a major turning point in life for great things to come. Given a second chance, he completed college a year earlier and received full scholarship for academic excellence achieving magna cum laude honours and was inducted into both Alpha Chi and Delta Mu Delta society.

He is passionate about entrepreneurship and education – both its underlying theory and its application, having witness the benefit and the impact it can bring to youth who are given the opportunity and most of all, a second chance. His company, MindAsia is based in Singapore.

The company primarily focuses on ed. tech and also has an e-commerce and investment arm. Raymond is a certified instructor with Mindful Schools, an organization based in San Francisco Bay Area, that teaches mindfulness to kids.

He is also Singapore Workforce Development Agency (WDA) ACTA certified and had developed a number of curriculum.

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