Stockholm Startup Weekend: TRAVEL EDITION

    Friday, May 12 - 14, 2017

  1. Overview
  2. Schedule
  3. Judges
  4. Coaches and Mentors
  5. Sponsors
  6. Organizing Team
  7. Blog
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Stockholm Startup Weekend: TRAVEL EDITION

Friday, May 12 - 14, 2017

Friday, May 12 - 14, 2017
Event starts at 6:00 pm

The Park
Hälsingegatan 49
Stockholm, Sweden 113 31

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How could we solve the pains of a traveler or delight her with the use of different technologies?

Startup Weekend is a global grassroots movement of active and empowered entrepreneurs who are learning the basics of founding startups and launching successful ventures. It is the largest community of passionate entrepreneurs with over 2000+ past events in 120 countries around the world in 2015.

All Startup Weekend events follow the same basic model: anyone is welcome to pitch their startup idea and receive feedback from their peers. Teams organically form around the top ideas (as determined by popular vote) and then it’s a 54 hour frenzy of business model creation, coding, designing, and market validation. The weekends culminate with presentations in front of local entrepreneurial leaders with another opportunity for critical feedback.

In our Startup Weekend Travel edition we are looking at how we can delight the traveler or solve her pains. There are endless opportunities to transform travel experience with emerging technologies. Here are a few of them that, we believe, will transform the future of travel industry:

  • Connected devices
  • Virtual/Augmented Reality
  • Blockchain
  • Robotics 
  • Artificial intelligence
  • Big Data for more personalized travel

Whether entrepreneurs found companies, find a cofounder, meet someone new, or learn a skill far outside their usual 9-to-5, everyone is guaranteed to leave the event better prepared to navigate the chaotic but fun world of startups. If you want to put yourself in the shoes of an entrepreneur, register now for the best weekend of your life!

If you would like to become event sponsor, drop us a note at ! 

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Setup for Success Before/After Startup Weekend


Friday May 12th

6:00 pm
Arrive at the venue and get checked in

7:00 pm
Dinner & Networking
Eat food, share ideas, practice pitches, get to know fellow participants

7:20 pm
Welcome & Speakers
Review agenda for the weekend and introduce speakers, coaches, and community leaders

7:30 pm
Pitches Start
Optionally line up to give your pitch

9:00 pm
Attendees vote for the top pitches

9:15 pm
Form Teams
Teams start forming and discussing ideas

10:00 pm
Begin Work
Start to formalize teams and take an inventory of skills. Be honest, and direct about what resources and skills are needed for the weekend. You may stay and work as late as the venue will allow

Saturday May 13th

8:00 am
Arrive, simple breakfast & coffee

9:30 am
Session on prototyping by Johan Lopes Helgesson, Digital Strategist at Adobe

12:00 pm

1:00 pm
After-lunch check-in, status reports, call for help

1:15 pm
Coach Meetings
Coaches help teams one-on-one. They are here to help!

6:30 pm

7:30 pm
After-dinner check-in, status reports, call for help

10:00 pm
Finished for the day. You may stay and work as late as the venue will allow

Sunday May 14th

8:00 am
Arrive, simple breakfast & coffee

10:00 am
Coaches arrive. Final opportunity to ask questions

12:00 pm

12:30 pm
Coach Meetings
Coaches arrive… ASK QUESTIONS

3:00 pm
Presentation Prep & Tech Check
Final hours of worktime should be focused on perfecting your presentation, tech-check for final presentations also takes place

4:00 pm

5:00 pm
Final Presentations

7:30 pm
Judging & Awards

8:30 pm

9:00 pm
Go Home!

Event Judges

Jesper Söderström
General Manager at Amadeus Scandinavia

Jesper is your Senior Travel Wizard. He has been part of creating the first industry wide solutions for travel. He has also led the company through several transformations that helped Amadeus maintain a leading market position in Scandinavia. Jesper has a unique in depth understanding of both the airline and travel industry. He is a senior leader, who can give you valuable insights on strategy and leadership in the current rapidly changing world. Do you want to learn about challenges and opportunities of travel industry players? Do you want to understand the competitive landscape of travel industry and potential areas for disruption? Then Jesper would be your mentor to talk to. 

Franziska Lohl
Program Manager Techstars Hospitality

Global thought leader in strategy, innovation and marketing with 7+ years of experience both in Fortune 500 companies and start-ups, with a proven track record in developing innovative business concepts, accelerating growth as well as reaching operational excellence. Highly committed, results-driven, and creative executive with a hands-on entrepreneurial style who is in particular passionate about human-centered design, lean startup methodology and business modeling. 

Angelica Lips da Cruz
Senior Business Developer and Strategist at ALDC Partnership

She is accelerating the world's transition into social innovation, future technology, blockchain, distributed ledger, circular economy and sustainable solutions for us and our future together. Angelica has worked for SAS (Scandinavian Airline Systems) for many years as the controller responsible for the IT and Business development department.

Tyler Crowley
CEO of Skweal

Tyler Crowley is the organizer and host of the very popular monthly STHLM TECH MEETUP and executive producer of the LAUNCH Festival. Tyler is also CEO of Skweal and consultant to many governments including Stockholm on growing startup communities.

Coaches and Mentors

Neda Nordin
Founder of Nord Inno - a boutique innovation counseling service

Neda is a tech-sustainability guru. With the triple background in innovation management, environmental science, and international development, she helps companies - fast and slow - to hack growth and sustainability.  By combining customer centric approaches with exponential technologies’ and innovation governance, she enables organizations to reimagine their future and truly get there. During hackathons use her best advice in finding real customer problems before jumping into solutions, in tuning your business model and making your product/service a part of a bigger good. She will help you to feel proud! 

Tatiana Solodko Kuruca
Business Development Manager - Startups at Amadeus

Tatiana drives startup program at Amadeus in Northern, Eastern, Central and Southern Europe. Her ambition is to support unique and ambitious startups to shape the future of travel. Tatiana has profound insights into where the new opportunities in travel lie and who just may become the next Airbnb and Uber. She is also a board member of Innovationsledarna, the Swedish Association of Innovation Professionals. Travel, improvisation theatre and the bubbling Stockholm startup scene are what keeps her sane through the darkness of Swedish winter.

Mattias Stengl
General Manager at Hobo Stockholm

Mattias Stengl describes him self as a hotel nerd who loves the hospitality industry. During the past years he has been known for having an eye for the future and been creating disruptive concepts. 
He became Scandinavias youngest General Manager at the age of 23 when he opened the award winning Xpress Hotel. Since January 2016 he is the General Manager for one of the biggest and most prestigious hotel openings in Stockholm, Hobo. He believes in two things: we need to change industry standards and that the most valuable asset in business is the co-workers, who in fact are co-creators.

Danilo Nobrega
Head of Presales at Amadeus Scandinavia

Do you know how stuff actually works in the travel industry? Are you wondering whether your business idea is something a travel agency, an airline or an airport would like to buy? Then Danilo is your guy. Danilo is a true innovator and intrapreneur. He has an extensive experience in product development, in depth understanding of what creates value in the travel industry and for traveler as well as passion to make a difference in this world.  Danilo can talk for hours about emerging technologies and how they affect travel. One of his latest projects is about artificial intelligence and chatbots. In his spare time he tinkers with a mixed reality idea.

Andrew Hennigan
Lecturer, Speaker Coach & Freelance Journalist

Andrew is a lecturer, speaker coach, freelance journalist and writer for hire based in Stockholm. He delivers lectures, workshops, training and one-to-one coaching about speaking, writing, networking, influencing, reputation, social media, culture & innovation. He also teaches postgraduate courses about communication and influencing skills in business schools and is the author of the book “Payforward Networking”. He brings to Startup Weekend experience in speaker coaching at startup events and TEDxStockholm and in listening to media pitches as a journalist.

Magnus Burvall
Syntesia Founder & CEO

Magnus has worked to foster growth and new businesses for over 20 years. He began his career as a consultant at Accenture, a fast growing global consulting powerhouse, and has subsequently been president of innovation and IT companies with growth ambitions. Magnus has a rare ability to quickly identify an organization's opportunities and obstacles. He is both the experienced counselor for long-term profitable growth and organizer with a talent for getting together and lead effective team. 

Tony Friede
Programme Manager Services and ICT Division

I have over 15 years experience bringing new technologies to market and
leading telecommunications, CRM and organisational change assignments. These skills are currently being employed within VINNOVA's Information and Communications Technology division (Sweden's Innovation Agency) where my passions for entrepreneurs, technology and leadership are fully engaged most every day. 

Lauris Muzikants
Lean Startup Coach

Lauris is passionate about helping teams to grow as entrepreneurs and to reach their service and business outcomes faster through tools, methods and mindset for experimentation and iteration. He teaches and coaches lean startup methodology and business model innovation. He has crossed path with teams in places of different startup cultures like San Francisco, Berlin, Tallinn, Stavanger and Stockholm.

Vincent Vensan Vukovic
Global Community Manager @Visit Sweden

Vincent came to Sweden as a refugee in 93 and fell in love with technology when the Internet was growing up. He has been leading and organizing everything from large-scale NGOs to grassroots political movements as well as building online communities with millions of people. He is currently working as a Global Community Manager at Visit Sweden, but spends his free time advising startups and arranging private hackathons with the ambition to solve social problems.

Joseph Michael
Partner and CMO of TVM

Joseph is a partner and CMO of TVM, a tech company focused on the restaurant & hospitality industry. Joseph is also an angel-investor and advisor, and has led the City of Stockholm’s work with startups which included a focus on FoodTech.

Barry O'Brien
Growth Marketer & Co-Founder

Barry is an experienced Growth Marketer who's clients are in the area of Electric Vehicles, Health Tech, Sports and Entertainment. As Co-Founder of MarTech Startup, he recently graduated from Sweden's STING Accelerator. Barry has been a guest lecturer on the Growth Hacking course at Berghs School of Communication, coached at Hyper Island, and run workshops at Swedish universities, on the subjects of personal branding and social media. Barry is also a mentor for the Founder Institute and organiser of the Swedish Growth Hackers Meetup, a community of 1000 marketers.

Barry will be your pitch coach, making sure your final presentation is awesome!

Junaid Joosani
CEO & Founder Svenk Fabriken

Experienced chief executive officer with a demonstrated history of working in the internet industry. Skilled in Java, NUnit, Windows Communication Foundation (WCF), .NET Framework, and Continuous Integration. Strong entrepreneurship professional with a MSc Electrical Engineering focused in System on chip design from KTH Royal Institute of Technology.

Elias Arnestrand
Innovation Manager Trafiklab

Elias Arnestrand has been one driving force behind creating Trafiklab, an initiative launched in 2011 as a way for the public transport industry to jointly present and deliver open APIs for public transport information. He has a background in the field of open data, innovation management and passenger information services - both as consultant and as employed at Stockholm Public Transport (SL) and Samtrafiken. During 2019 Elias will join team Sweden at Nordic Innovation House in Palo Alto.

Malki Afram
Co-Founder, Doctoral Candidate

Malki is Co-Founder of StartupJuristerna, the only law firm in Sweden specializing exclusively in startup law. He holds five Master's degrees in Law and is primarily focused on matters concerning IP law, such as trademarks, patents and copyright. Currently, Malki is also in the midst of his Doctoral Candidate in IP law, with a focus on self-replicating technology.

Sini Hermelin
Distribution Development Specialist at Bra Airlines

Making innovative ideas to reality, that is my current job - development, crazy ideas – how do they become airline standard? I have worked for different airlines for the past 17 years, from British Airways to BRA, always focus on Distribution, Pricing and Revenue Management. BRA is an technologically advanced and innovative airline – industry standards are changing!

Magnus Øgård Meisal
CEO at My Box & Innovation Dock

The initiator from Stavanger, Magnus enjoys helping the people around him and his list of volunteer positions includes positions as: founder of the student bar as a student, president of the local entrepreneurship organization Start, founder of the Construction Engineers Association, President of The Norwegian G-wagen Club, head of the biggest political party at the University of Stavanger and board member at Urban Sjøfront. 
Magnus founded his first company at the age of 19. He loves taking action and often ends up playing a leading role in the founding of new companies and local initiatives. If you ever need any advice, he will happily spend time helping you out. 
His primary companies now are Innovation Dock, the leading co-working space in the region, and the innovative building company MyBox.

Johan Lopes Helgesson
Digital Strategist at Adobe

All-round software developer with very keen eye for design.

Proven track-record from working within a number of commercial new media design agencies in the UK and Sweden, as well as experience from the publishing industry.

Specialties: Adobe Technologies; Interactive and emerging Technologies 

Event Sponsors, and Partners

The Stockholm Startup Weekend: TRAVEL EDITION team is grateful for the support of local community partners without whom this event would not be possible.
Learn how to become a sponsor here.

Signature Sponsors

Amadeus travel technology helps businesses connect to the global travel ecosystem, manage operations more effectively and serve travellers better than ever.

Visit Website



Organizing Team

Techstars Startup Weekend Stockholm is 100% led by volunteer community leaders.
Learn how to get involved here

  • Tetiana
  • Klara
  • Henok
  • Stefano
  • Mohit
  • Elena
  • Erika
  • Khrystyna
  • Laura
  • Federico
  • Karle
  • Kyle
  • Nicholas


Marcus Eikeland

Marcus is a senior partner working in the cross-section of innovation, strategy and management. He has a broad background in IT consultancy, and project management. In 2013 Marcus was the lead organizer of Startup Weekend Stavanger, Norway. He was also the co-facilitator of SW Sunshine Coast in 2014. 
Marcus surfs, kitesurfs and skates on longboard. Life is good! Yay!

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