Welcome to a new world of finance . . .

08/15/2014 | By maria

This post originally appeared on blog.up.co

If you are a startup trying to break into the Financial sector, an exciting new FinTech organisation, Innovate Finance, which only launched last week, might be the difference between rocketing to success and running out of fuel before you really get going.

For any startup that has struggled to thrive because of strict regulations, a lack of resources and support, or due to a lack of access to the right connections, Innovate Finance is opening the door to a store of opportunities to solve those problems.

Uniting the key players of the industry, Innovate Finance is bringing together talented new startups with established financial companies, policymakers, regulators, investors and key commercial partners, in order to achieve a transformation of financial services that could not be done alone.

Not only does the organisation have backing from big businesses, who are offering resources, market access and expertise to new startups, it is also receiving a wealth of support from the UK government, which is contributing over £100m worth of investment and establishing a new regulatory environment to support innovation in the financial sector.

With its strong ecosystem and the promise of new events and opportunities for startups, it is a very exciting community for any entrepreneur looking to break into the financial sector.

It’s not just the world of banking that is opening its doors to entrepreneurs either. Aviva, one of the UK’s biggest insurers, is also one of the founding 50 members of Innovate Finance. If you’re a startup with an idea that could transform the insurance industry, then there’s a real opportunity to grab here. Perhaps you could be the startup that finds a way to simplify life insurance, or that utilises wearable technology to create a great solution for insurance customers, or even the startup that comes up with an interesting way to make insurance feel more personal.

There’s a gold mine of opportunities – it’s just about unearthing that nugget of brilliance that could transform the industry for the better.

To find out more about Innovate Finance head to http://innovatefinance.com/ and if you want to find out more about Aviva’s work with the startup community head to www.aviva.co.uk/innovation