Startup Weekend Fashion & Tech London

    Friday, September 18 - 20, 2015

  1. Overview
  2. Schedule
  3. Speakers
  4. Judges
  5. Coaches and Mentors
  6. Sponsors
  7. Organizing Team
  8. Blog
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Startup Weekend Fashion & Tech London

Friday, September 18 - 20, 2015

Friday, September 18 - 20, 2015
Event starts at 6:30 pm

London, UK SE1 9PD

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Start up your Fashion & Tech venture and take part in the Global Fashion Battle!

Startup Weekend London FashTech is back!

We are super excited to be part of the second edition of the Global Fashion Battle - the biggest Fashion & Technology startup competition in the world.

The best finalists from this year's Startup Weekend FashTech events taking part in cities across the world in September, will have the possibility to be flown out to Poznan on the 24th of October, to compete in Stary Browar in front of an acclaimed and challenging international jury. 

We want to encourage participants to look at fashion and design through the prism of the latest technologies and their potential. During the event, mentors will help you to develop business ideas connected with, among others: internet of things, e-commerce and marketplace platforms, wearables, solutions for designers, retailers and stores. 

The Global Fashion Battle will be a part of the Art & Fashion Forum 
- an event combining art with fashion, which takes place every October in Poznan and which for the second year running is collaborating with GFB. The main objective of the Festival is to create a platform for an interaction of all fashion business structures. This year, the special focus will be on "Fast vs Slow Fashion”

Which cities are taking part?

The Fashion & Tech Startup Weekends confirmed so far will be hosted in London, New York, Chicago, Miami, Santo Domingo and Santa Cruz in order to coincide with the Fashion Weeks for the SS15 collections around the world.

Each of the cities participating will host a Startup Weekend - a 54-hour event bringing together developers, designers and non techs; and helping them create functional companies from scratch. Startup Weekend is a global grassroots movement of active and empowered entrepreneurs who are learning the basics of founding startups and launching successful ventures. It is the largest community of passionate entrepreneurs with over 400 past events in 100 countries. All Startup Weekend events follow the same basic model: anyone is encouraged to pitch their startup idea and receive feedback from their peers. Teams organically form around the top ideas (as determined by popular vote) and then it’s a 54-hour frenzy of business model creation, coding, designing and market validation. The weekend culminates with presentations in front of local entrepreneurial leaders with another opportunity for critical feedback. 

Why fashion and technology?

Fashion and Technology are not fields that have previously been known for their interaction. Wearables, e-commerce sites and fashion apps are changing both industries at an incredible pace. To celebrate, we’re gathering together renowned fashion experts, the latest technology trends, and the most talented young entrepreneurs in the world’s biggest Fashion & Tech startup competition in the world: the Global Fashion Battle. The weekends will be focused on building out ideas that lend towards the Fashion and Retail industry.  Fashion Innovations can represent anything truly new, disruptive and high-growth in the fashion vertical.  Often this means employing new materials in new ways, finding a way to automate manual processes, creating methods to aggregate and analyze useful information, or establishing a new product category.  How will you use technology to shake up the fashion market?

Q. Is this program a good fit for me?
A.  If you're passionate about innovating within the fashion and retail space, this is for you.  Whether or not you work within the industry, your experience, passion, and perspective can lend towards the development of a successful idea.  Programmers, marketers, strategists, creative professionals, and all around driven people will come together in this weekend of connections and innovation.

Q. I’m a web developer…what do I have to do with fashion?  
A. Anyone can help disrupt an industry, regardless of what their skill set is.  If the product is software related, then you are integral to production of the product (think Pinterest, Polyvore, Etsy, Piperlime, ASOS, Gilt, etc.).

Q. I’ve got a fashion idea but I have no idea where to start.   
A. We know...this is not a question, but we want to comment on this.  Startup Weekend Fashion Innovations is the perfect opportunity to pitch your idea, gather a team and see if you can turn your idea into a business! We’ll give you the tools to get your idea produced in an incredibly short amount of time, test it with your would-be consumers and pitch the business to a panel of judges. 

So whoever you may be, and whatever dreams and aspirations you may have, come and take part in a weekend that could change your life! 

And even if it doesn't, you can be sure that you will come away from the event with an extremely awesome and memorable experience. 


Friday September 18th

6:30 pm
Arrive at the venue and get checked in

7:00 pm
Dinner & Networking
Eat food, share ideas, practice pitches, get to know fellow participants

7:15 pm
Welcome & Half baked
Review agenda for the weekend and introduce speakers, coaches, and community leaders

7:45 pm
Pitches Start
Optionally line up to give your pitch

8:30 pm
Attendees vote for the top pitches

8:45 pm
Form Teams
Teams start forming and discussing ideas

9:00 pm
Begin Work
Start to formalize teams and take an inventory of skills. Be honest, and direct about what resources and skills are needed for the weekend. You may stay and work as late as the venue will allow

Saturday September 19th

9:00 am
Arrive, enjoy some breakfast & coffee

9:25 am
Talk by Danny Bluestone on "A Hacker's Guide To UX"

9:45 am
Begin Work
Teams formed and setting up workspace for the weekend

12:30 pm
Learning Lunch
Talk by Vincent Dignan on "Growth Hacking"

1:00 pm
After-lunch check-in, status reports, call for help

2:00 pm
Coach Meetings
Coaches help teams one-on-one. They are here to help!

6:30 pm

7:30 pm
After-dinner check-in, status reports, call for help

10:00 pm
Finished for the day. You may stay and work as late as the venue will allow

Sunday September 20th

9:00 am
Arrive, simple breakfast & coffee

10:00 am
Coaches arrive... ASK QUESTIONS

12:30 pm
Learning Lunch
Talk by Tommy Stadlen

1:00 pm
Coach Meetings
Final opportunity to ask questions

3:00 pm
Sent Presentation & Prep
Final hours of worktime should be focused on perfecting your presentation, tech-check for final presentations also takes place

3:30 pm
Final Pitch Dry Run
5 minutes to pitch

4:00 pm
Final Presentations

6:30 pm

7:00 pm
Judging & Awards

7:30 pm

8:30 pm
Go Home!


Danny Bluestone
Founder & CEO Cyber-Duck

Danny is the founder and CEO of Cyber-Duck, a Hertfordshire and London-based digital agency. Cyber-Duck are experts in the field of user experience (UX), branding and application development. 

Vincent Dignan
Growth Hacker

I founded & They have received nearly 20 million pageviews, while content I've overseen for other clients has received over 100 million page views so far. Last year my company, Magnific, beat 1500+ other startups to be accepted into prestigious accelerator Techstars London. 

Tommy Stadlen
Re-Founder of Polaroid

Re-Founder of Polaroid. Co-author of 'Connect'​ with former BP CEO Lord Browne. Op-ed contributor to New York Times, Times of London, and others. Ex McKinsey and Obama '08. One Young World Ambassador.

Event Judges

Matthew Smith
Board advisor

Matthew started his career in VC at Conde Nast Investments focusing on growth-stage fashion technology businesses. Investments included; Farfetch, Vestiaire Collective and MONOQI. He holds several board advisory roles, and has gained extensive operational experience through his roles in helping to develop, and most recently as COO of

Reijo Pold
Head of Partnerships Wayra accelerator

Reijo is Head of Partnerships at Wayra accelerator. Wayra - Telefónica’s international startup accelerator - nurtures and kindles the blazing potential of the world’s most exciting startups. As of today, Wayra has received more than 21,000 ICT projects to be accelerated and has invested in more than 400 start-ups, becoming one of the largest technology accelerators on earth. 

Anthony William Catt
Managing Director at Oxygen Startups

Anthony is the Managing Director of Oxygen Startups, established in 2009 it is one of the UK and Europe’s longest serving Accelerators providing investment and hands-on support to early stage tech companies through their whole journey, from idea to launch to scale.  Anthony also sits on the advisory board for NACUE, is a fellow of the Kairos Society and an MSc Scholar researching the application of enterprise and innovation in the academic arena.

Tommy Stadlen
Re-Founder of Polaroid

Re-Founder of Polaroid. Co-author of 'Connect'​ with former BP CEO Lord Browne. Op-ed contributor to New York Times, Times of London, and others. Ex McKinsey and Obama '08. One Young World Ambassador.

Coaches and Mentors

Amalia Agathou
Fashion/Tech, Strategy and Innovation Consultant, SW mentor & organiser

• 9 year experience in the European startup ecosystem
• 7 years experience in the fashion/tech landscape and the media industry
• proven leadership capabilities in building communities, teams, strategizing, and implementing workable marketing plans in the physical and digital world.
• digital visionary with ability to find innovative and creative solutions and design projects that merge various industries with technology

Vinay Gupta

I founded WhipCar - the world's first peer-to-peer car rental service - serving as its chief executive from 2009 until 2013 when the service ceased operations.  I've held senior level positions in the digital media, telecommunications, airline, hotel and design industries. Today I'm Senior Business Design Lead at IDEO

Emem Rita Usanga
Customer & User Acquisition Specialist

A business development specialist with over 14 years experience across multiple media disciplines. Background in consultative led sales and business development to agencies, clients and publishers. Extensive knowledge of media and digital ecosystem as well as social media. 

Felix Rossknecht
Independent Management Consultant

Expert in business growth, strategic marketing and market expansion. I have in-depth experience in the Retail & Consumer industry and with data-driven marketing across Europe. 

Claude Schneider
Founder & CEO

Founder of Portfora & SmarterQueue. Lean Startup evangelist, product guy, growth hacker, full stack web developer, UX, UI, social media.

Lorenz Fort

Currently Business Designer at IDEO. Previously founded Olasul, a men’s fashion label specializing in swimwear and sportswear, with headquarters in New York City.

Stefan Manastirliu
Head of Product Design at OVO Energy

Head of Product Design at OVO Energy. 

Hands on, data driven, Senior UX & Digital Design Manager with more than 7 years experience in creating successful products and leading multi disciplinary design teams.

Alex Semenzato

Founder of FashTech, a global community creating events and curated discussions that accelerates innovation at the intersection of fashion and technology and Head of Market Development at Cortexica, visually empowering retail.

Roberta Lucca
Co-founder, Wonderluk

Co-founder and CEO of WonderLuk, a London-based startup bridging the world of fashion, design and technology. is a pioneering online marketplace where design & fashion lovers can find and customise 3D printed jewellery and accessories.

Marina Atarova

Co-Founder & CMO of Dreamstake

Jedidiah Francis
Principal Data Scientist and Personalisation Lead at

Head of Data Science at specialising in Recommendation engines, Personalisation and building solutions that scale.

Gareth Evans

Full stack developer with in-depth experience in eCommerce and booking systems. My main languages are C# and javascript, but I've also worked with Ruby, Python, PHP. As for databases; a good grounding on my SQL and noSQL/ newSQL. 

Event Sponsors, and Partners

The Startup Weekend Fashion & Tech London team is grateful for the support of local community partners without whom this event would not be possible.
Learn how to become a sponsor here.



Organizing Team

Techstars Startup Weekend London is 100% led by volunteer community leaders.
Learn how to get involved here

  • Tzachi
  • Lu
  • Danny
  • Martina
  • Thomas


Eric Brotto
Co-Founder and Principal, Creative Bytes

Eric is currently the International Program Specialist at Rockstart Accelerator in Amsterdam, The Netherlands. 

From 2014 to 2015, Eric was the Alumni & Partner Specialist for Startupbootcamp where he supported 240 startups in fundraising, connecting them with 20+ of the UK’s top investors. He also managed corporate partnerships with Samsung, Amazon, DT, PayPal, and Google. 

In addition, Eric is a Global Facilitator for Startup Weekend where he has organised and/or facilitated events in London, France, Luxembourg, Ukraine, Norway and Malaysia. He has spoken at numerous events including Eon Guardian Roundtable on Digital Innovation (London), Digital Shoreditch (London), GSY Summit (Malaysia), PODIM (Slovenia), Pirates On The Shore (Oslo) and Signal Conference (Northern Ireland). Startup Reykjavik contracted Eric as their Lean Startup Mentor in Residence during their summer 2014 programme.

Zoheb Iqbal

Working with startups around the world, London-based Zoheb helps to accelerate and strengthen the growth of a world wide network of entrepreneurs. From early stages of the entrepreneurial journey to innovation within industry with companies such as Aviva, Lloyds banking group,  IBM, Google and EDF as well as governmental institutes, Zoheb works to facilitate, mentor and coordinate the experience of entrepreneurs everywhere. Challenging entrepreneurs to build in intensive programs centered on action, innovation and education. Zoheb is also an architect and co-founder of several startups.

Event Staff

Kristine Tsiknaki
Marketing Manager

Parisa Maleki

Sarah Cox

Event Blog

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