Startup Weekend Education Atlanta

    Friday, September 12 - 14, 2014

  1. Overview
  2. Schedule
  3. Judges
  4. Coaches and Mentors
  5. Sponsors
  6. Organizing Team
  7. Blog
Buy Tickets

Event Alerts and Updates

Get the latest on Techstars Startup Weekend, Atlanta, and other local events through Techstars Startup Digest.

Oops! Double-check that email address.

Startup Weekend Education Atlanta

Friday, September 12 - 14, 2014

Friday, September 12 - 14, 2014
Event starts at 5:30 pm

ATDC - 3rd Floor Hodges Room
75 5th Street NW
Suite 200
Atlanta, GA 30308

Buy Tickets

Startup Weekend EDU Atlanta

SWEDU Atlanta hosted by the Advanced Technology Development Center at the Georgia Institute of Technology seeks to bring tech community voices and educator experiences front and center. These groups are in the best position to both name and design the solutions for education’s most critical challenges.

Our event transcends the traditional Startup Weekend style; we will focus on bridging the entrepreneurial startup spirit with technology experts and educators informed issues. Through design thinking, innovative business strategies, relentless hacking and designing, this weekend will produce new ventures that are poised to create high caliber outcomes for Atlanta Area students and schools.  

Groups will work together over 54 hours to create a tech tool that addresses a concern either in a school or in a student’s community. Ventures can range from a mobile app for students, a gaming console app, to a variety of online learning tools!  

We believe that a wide range of diverse perspectives, backgrounds, passion, talents, technical knowledge and skills are needed to create ventures that have the highest potential for lasting impact.  

We are looking for:   

Youth Innovators: 9-12 grade and college level Atlanta area students interested in hacking, UX/UI design, business, social justice and collaborating on an unique solution to a challenge they’re facing
Teachers: Instructional leaders in the classroom working in Atlanta Area Public schools- this category is essential to a successful SWEDU  

Educators: Community Organizers, District Administrators, Education Non-Profit Leaders and Professionals working in the school wrap-around services space  

Champions: Individuals who will keep student voice and perspective on the top of their and the group’s mind- this could be a parent/relative, youth development professional or others who work closely with youth and are interested in collaborating with and supporting students on a team  

Developers: Mobile App Developers (IOS, IOS SDK, Android) Programmers (JAVA, Objective C, CSS3, etc.) Web developers (front end and back end)  

Designers: UX/UI designers (Adobe Suite Applications, Axure, iRise, Omnigraffle, etc.)  

Entrepreneurs: Innovators, Thinkers, Business Strategists, Marketers, Finance Gurus, Project Managers, Philanthropists    


SWEDU is 54 hours of DOING: pitching ideas Friday night, forming rock-star teams, building a revenue model, coding, designing, conducting market research and polishing that final presentation! This weekend provides a unique experiential learning opportunity for participants to collaborate and iterate their ideas with passionate individuals who have a wide range of backgrounds, perspectives and skills. Local movers and shakers working in this unique intersection of education, innovation and business will be on-hand to coach and meet one-on-one with SWEDU teams and participants as well! Because SWEDU attracts smart, dedicated and creative dreamers and do-ers who are committed to innovation in education, participants will establish meaningful relationships and perhaps meet their future co-founder or end the weekend with a job offer!  

The 54th Hour

What happens when you create a space for technology innovations and community based wisdom to come together for the purpose of solving the pressing issues that exist in our schools? The possibilities are endless!

At SWEDU Atlanta’s 54th hour, teams will pitch their ideas for a tech tool that addresses a concern either in a school or in a student’s community. Teams will pitch in front of experienced professionals, with vested interests and proven results in their community and field. Ventures can range from a mobile app, a gaming console app, to online learning tools! Again, with startup weekenders, the ideas and possibilities are infinite!  

Ever Wonder What It Takes To Be An Entrepreneur?

The professional and personal challenges, the high and lows, the failures and the successes?

Startup Weekend is a global grassroots movement of active and empowered entrepreneurs who are learning the basics of founding startups and launching successful ventures. It is the largest community of passionate entrepreneurs, with events in over 100 countries and 580 cities around the world.

The non-profit organization is headquartered in Seattle, Washington but Startup Weekend Organizers and Facilitators can be found on every corner of the globe. From Mongolia to South Africa to London to Brazil, people around the globe are coming together for weekend long workshops to pitch ideas, form teams, and start companies.

All Startup Weekend events follow the same basic model: anyone is welcome to pitch their startup idea and receive feedback from their peers. Teams organically form around the top ideas (as determined by popular vote) and then it’s a 54 hour frenzy of business model creation, coding, designing, and market validation. The weekends culminate with presentations in front of local entrepreneurial leaders with another opportunity for critical feedback.

Whether entrepreneurs found companies, find a cofounder, meet someone new, or learn a skill far outside their usual 9-to-5, everyone is guaranteed to leave the event better prepared to navigate the chaotic but fun world of startups. If you want to put yourself in the shoes of an entrepreneur, register now for the best weekend of your life!  

If you would like to participate please view the eventbrite registration. 


Friday September 12th

5:30 pm
Arrive at the venue and get checked in

6:00 pm
Dinner & Networking
Eat food, share ideas, practice pitches, get to know fellow participants

6:30 pm
Welcome & Speakers
Review agenda for the weekend and introduce speakers, coaches, and community leaders

7:30 pm
Pitches Start
Optionally line up to give your pitch

9:00 pm
Attendees vote for the top pitches

9:15 pm
Form Teams
Teams start forming and discussing ideas

10:00 pm
Begin Work
Start to formalize teams and take an inventory of skills. Be honest, and direct about what resources and skills are needed for the weekend. You may stay and work as late as the venue will allow

Saturday September 13th

9:00 am
Arrive, simple breakfast & coffee

9:30 am
Begin Work
Teams formed and setting up workspace for the weekend

12:00 pm

1:00 pm
After-lunch check-in, status reports, call for help

2:00 pm
Coach Meetings
Coaches help teams one-on-one. They are here to help!

6:00 pm

6:30 pm
After-dinner check-in, status reports, call for help

11:55 pm
Finished for the day. You may stay and work as late as the venue will allow

Sunday September 14th

9:00 am
Arrive, simple breakfast & coffee

10:00 am

12:00 pm

12:30 pm
Coach Meetings

3:00 pm
Presentation Prep & Tech Check
Final hours of worktime should be focused on perfecting your presentation, tech-check for final presentations also takes place

4:00 pm

5:00 pm
Final Presentations

7:30 pm
Judging & Awards

8:30 pm

9:00 pm
Go Home!

Event Judges

Gordon Rogers
President, Edevate

Steve Benfield
Chief Strategy Officer, Promethean

Tom Clarke
Vice President, Blackboard

Russell Long
CEO, Authentica Solutions

Blake Patton
Managing Partner, Tech Square Ventures

Glenn Bachman
President, 2500 Bachman Ventures

Coaches and Mentors

John Saddington
Entrepreneur in Residence at UP2398

I’ve had a fairly non-linear career path both academically and vocationally. I’ve racked up points as an engineer and executive in a few Fortune 50’s, a leader in some large non-profits, and have started, exited, and invested in a handful of bootstrapped and VC-funded startups, selling my last company to a Fortune 300.

Lior Weinstein
Entrepreneur/ATDC Mentor

Jacqui Chew
President, iFusion Marketing

Seasoned business leader and strategic marketer with P/L responsibility. Experienced in strategic planning, team development and customer development. Currently serving as startup catalyst and CMO in residence at ATDC, Georgia's technology incubator with 170+ early and growth stage startups in its portfolio.
Previously, was the principal consultant at iFusion, a go-to-market consultancy offering fractional CMO services to tech companies from series A onward. Projects primarily focused on customer journey mapping, marketing plan development and operationalizing the marketing and sales function to optimize lead to sales funnels.
Well-versed in developing marketing and sales strategy for enterprise, SaaS and marketplacele-sided business models. Experienced helping technology companies that provide solutions to SMB, CMOs, Retail/eCommerce, and consumers.
Author of articles on social media for iMedia Connection, Chiefmarketer and Association Publishing and Atlanta Business magazines, and has provided expert commentary to business publications including DemandGen Report, Newspaper & Technology and DM News.

Richard Simms
Co-Founder, Tech Talent South

Mitchell Lane
Co-Founder, Nightsprout

Jason Bishop
Co-Founder, Nightsprout

Lindsay Trinkle
Program Director, Atlanta Ventures

James Coleman
COO, Flashpoint

Gene Garcia
Founder/CTO, Authentica Solutions

Luigi Montanez
Founding Engineer, Upworthy

Sajan George
Founder/CEO, Matchbook Learning

Mikhail Avady
Founder/CMO, SmartUp

Brandy Nagel
Entrepreneur Educator, GA Tech VentureLab

Event Sponsors, and Partners

The Startup Weekend Education Atlanta team is grateful for the support of local community partners without whom this event would not be possible.
Learn how to become a sponsor here.

Presenting Sponsorship




Community Partner

Organizing Team

Techstars Startup Weekend Atlanta is 100% led by volunteer community leaders.
Learn how to get involved here

  • Anna
  • Anisha
  • Frank
  • Sheila
    Nelloms, Ed.D
  • Pierce
  • Jen


Jen Bonnett

Jennifer Bonnett (pronounced [bow-ne]) Jennifer Bonnett is a technology entrepreneur with over 20 years experience in the Information Technology/Software Development field specializing in web and mobile technologies. She is currently the Assistant Director of Education & Community Outreach at ATDC and Chief Chick of StartupChicks.

Event Blog

See Full Blog