Startup Weekend Los Angeles | LatinX in Tech

    Friday, October 19 - 21, 2018

  1. Overview
  2. Schedule
  3. Speakers
  4. Judges
  5. Coaches and Mentors
  6. Sponsors
  7. Organizing Team
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Startup Weekend Los Angeles | LatinX in Tech

Friday, October 19 - 21, 2018

Friday, October 19 - 21, 2018
Event starts at 6:30 pm

Toolbox LA
9410 Owensmouth Ave
Chatsworth, CA 91311

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Your idea in 54 hours

Do you have an idea you'd like to pursue or a problem you'd like to solve but don't know where to start or who to start with?

Techstars Startup Weekend is the place to look for a team, create a prototype of your idea, validate your business idea, and receive feedback from experienced entrepreneurs, all in one weekend.

What do you need to bring?

Lots of energy! You'll pitch your own idea or listen to others, then vote on the most interesting ideas and form teams with diverse skill sets. You can come with friends, but you’ll get the full experience if you participate in separate teams. Remember, it’s all about the team.

Your idea should be something you have not previously worked on. The idea you pitch and the problem you set out to solve can span social, educational, financial, environmental, or other issues. Over the course of the weekend you'll be challenged to create a prototype of your MVP, or minimum viable product, that fits the needs of your target customer. You'll get feedback, iterate, and likely pivot your approach entirely! Important: You cannot have worked previously on your idea.

Techstars Startup Weekend is a full weekend long experience. Your ticket includes:
  • 7 full (and delicious) meals over the course of the weekend
  • Benefits and discounts from our global partners
  • One-on-one time with amazing mentors
  • A new network of developers, designers, and entrepreneurs eager, like you, to change the world.
  • All the internet and coffee you can consume.

Watch the video below to see what you can expect, and if you’re feeling inspired click on the “Buy Ticket” button now!

Still have questions, feel free to reach us at “”.

Don’t wait any longer and join the Techstars Startup Weekend movement!

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Friday October 19th

6:30 pm
Registration and Dinner
Arrive at the venue and get checked in and enjoy tacos and refreshments!

7:00 pm
Dinner & Networking
Eat food, share ideas, practice pitches, get to know fellow participants

7:20 pm
Welcome & Speakers
Review agenda for the weekend and introduce speakers, coaches, and community leaders

7:30 pm
Pitches Start
Optionally line up to give your pitch

9:00 pm
Attendees vote for the top pitches

9:15 pm
Form Teams
Teams start forming and discussing ideas

10:00 pm
Begin Work
Start to formalize teams and take an inventory of skills. Be honest, and direct about what resources and skills are needed for the weekend. You may stay and work as late as the venue will allow

Saturday October 20th

9:00 am
Arrive, simple breakfast & coffee

9:30 am
Begin Work
Teams formed and setting up workspace for the weekend

12:00 pm

1:00 pm
After-lunch check-in, status reports, call for help

2:00 pm
Coach Meetings
Coaches help teams one-on-one. They are here to help!

6:30 pm

7:30 pm
After-dinner check-in, status reports, call for help

10:00 pm
Finished for the day. You may stay and work as late as the venue will allow

Sunday October 21st

9:00 am
Arrive, simple breakfast & coffee

10:00 am
Coaches arrive. Final opportunity to ask questions

12:00 pm

12:30 pm
Coach Meetings
Coaches arrive… ASK QUESTIONS

3:00 pm
Presentation Prep & Tech Check
Final hours of worktime should be focused on perfecting your presentation, tech-check for final presentations also takes place

4:00 pm

5:00 pm
Final Presentations

7:30 pm
Judging & Awards

8:30 pm

9:00 pm
Go Home!


Dayana Falcon
Chief Marketing Officer - Millennial Women, Inc

As the CMO, Dayana has the opportunity and privilege of leading the team in bringing to life a community of inspirational and resourceful content for millennial women. Millennial Women, Inc. is a compass and multi-media platform that brings together women from our generation through life experiences to support each other in becoming the best version of themselves. 

Event Judges

Lolita Taub
Principal at Backstage Capital

Lolita is Backstage Capital’s Principal for the “It’s About Damn Time Fund,” a fund focused on investing in Black women-founded tech startups. Her prior early-stage tech investing experience includes Portfolia and K Fund. Before joining the VC world, Lolita spent nearly a decade in B2B enterprise tech, consulting and selling solutions to Fortune 500 companies at IBM, Cisco Systems, and Silicon Valley and NYC startups.Lolita holds a BA from the University of Southern California and an MBA from the IE Business School. She’s living the dream working alongside and investing in the next generation of diversity-led tech unicorns.

Joe Munoz
Head of Engineering at URWelcome Technologies

Joe has a degree in Computer Science from UCLA and has been working in the tech industry for over 20 years with career highlights including being the Technical Co-Founder/Co-Inventor of Tinder and the Development Lead for Mobile at Hulu. He is currently working to help Hispanic Immigrants acculturate into the United States with his work as Head of Engineering at URWelcome Technologies through their Saber Es Poder brand.

Elmer Morales
CEO / Founder, Koder

Serial entrepreneur and self-taught hacker with 15+ years of experience building innovative software and leading high-performance engineering teams at companies like Microsoft, Accenture and American Express. Elmer's last company, Phenom, a boutique software consultancy grew to millions in annual revenue by year two and was added to the Inc. 500/5000 list in 2014 for strong revenue growth. Elmer now runs Koder, the hot developers-as-a-service startup reinventing the future of work. 

Before cloud computing was cool, Elmer took home 1st place in the first Amazon Web Services contest in 2002. He led a global engineering team whose work was featured by InformationWeek in "20 Great Ideas To Steal In 2013". Elmer has been featured in VentureBeat, Gizmodo, Wall Street Journal and other technology news publications.

Coaches and Mentors

Lawrence Cisneros

Lawrence Cisneros is the co-founder and CEO of DRNXMYTH (@drnxmyth on Instagram), a venture-backed alcohol technology company that bottles, fresh craft cocktails with their patent-pending technology.  He received his J.D. from USC, and B.A. from SDSU.  

Ruby Guillen
Fatal & Severe Child Abuse/Violence Technologist

Ruby Guillen MSW, CIS, is a family/child advocate for the reduction of fatal child abuse and family violence. Ruby responds to severe and fatal child abuse calls derived from hospitals, police, fire/EMT and private residences in L.A. County. Her extensive experience includes the investigative “teaming” processes with several thousand personnel from hospitals, mental health, and police officers, with over three thousand child abuse cases. She has broadened her child advocacy efforts by incorporating technological protocols to bolster the prevention and intervention response. She assists organizations seeking solutions to strengthen their data-driven social service systems, produce positive statistical outcomes, and increase emergency-based social services for field agents. The co-chair of the National Association of Social Workers-CA Technology Council, Ruby holds a master’s degree in Social Work from Calif. State University, Long Beach. 

Daniel Ball
Product Manager, Startup Consultant

Daniel is passionate about building great products and customer experiences. He's worked with companies of all sizes to turn ideas into products for new and existing product lines, and grow revenue through engaging customer experiences, strategic partnerships and channels. Daniel has achieved success with healthcare companies, applying product management and entrepreneurial concepts to patient-facing applications. He has also enjoyed sharing his success and knowledge with others by building programs for startups, connecting founders to investors, hosting Startup Weekend events, running incubator and accelerator programs, and teaching at local universities. As an accredited investor, Daniel actively invests in pre-seed startups.

Jessica Arana
Multidisciplinary Creative, Storyteller, & Educator

Jessica Arana is a designer and art director with expertise in branding and editorial design for leading institutions, non-profits, and the country's largest publishers. As an educator and event producer, Jessica is developing community-centered programs for first-generation and low-income students. Jessica is an active member of the American Institute of Graphic Arts' (AIGA) Diversity and Inclusion Task Force where she co-curated Google Arts & Culture's online exhibition "Across Borders: A Look at the Work of Latinx Designers", a collaboration between Google and AIGA. She receive her MA in Chicana/o Studies with distinction from California State University Northridge and holds a BFA in Graphic Design from the School of Visual Arts in New York.

Yvette Montoya
CoFounder at Galchemist | Contributing Writer at mitú

Yvette is an artist, advocacy journalist and business consultant with a background in startups and a love for all things tech. She's a strategic thinker who is great at developing practical strategies for capturing the female millennial market, specifically female entrepreneurs and Women of Color. She's also on the board of advisers for Lets.Give a non-profit focusing on community work. Yvette is a guerrilla event producer and marketer specializing in women’s events. She's built two brands from the ground up organically through amazing experiential events and awesome content. She's a strategic thinker who is great at developing practical strategies for capturing the female millennial market, specifically female entrepreneurs and Women of Color. She's able to identify marketing solutions through research, data collection/analysis, and my knowledge of the customer base in order to find fresh and engaging ways to reach target audiences.

Jose Huitron
Entrepreneur. Educator. Startup Advisor. Community Builder.

Jose is the founder of Santa Maria Valley Tech (, a community platform highlighting all things tech and entrepreneurship in northern Santa Barbara County. A passionate and visionary leader with immersive experience bringing ideas to life. He is the founder of Hub 81, an award-winning digital marketing agency. Jose also co-founded Crowdismo, a pioneering crowdfunding platform fueling innovation, creativity, and entrepreneurship within the Latino community earning recognition as a Top 10 Finalist - PUSHTech2020 Summit Pitch Competition (2015) and featured in leading online media such as Mashable, Forbes Online, Hispanicize, and New Latina. 

Jose has been active as an advisor and teacher in the entrepreneurial community, mentoring at a variety of leading launchpad events focused on new venture formation, prototyping and accelerating new business. A champion of innovation and entrepreneurship helping clients drive ideas toward real impact. Jose previously served as the President of the Latino Startup Alliance, a Silicon Valley based organization helping to accelerate Latino led tech ventures. 

Anna Barber
Managing Director, Techstars LA

Anna Barber is the Managing Director of the Techstars LA Accelerator. Prior to Techstars, roles included: advisor and coach to startup founders; founder and CEO of Scribble Press; VP Product at; corporate lawyer; McKinsey consultant; and co-founder of the US Air Guitar Championships. She grew up in New York City and is raising two boys in Los Angeles. Follow her @annawbarber

Barney Santos
CEO @BLVDMRKT and @Gentefy

Barney was bit by the entrepreneurial bug at an early age when he started selling handmade key chains at the Santa Monica Pier at age 9. Several years later he used that same ambition to start and grow several for profit businesses, including FieldExperts, which was the largest field inspection company in South Los Angeles, managing over $400 million in toxic bank assets. 

Since then Barney has worked on several initiatives that included launching a non-profit, co-founding a Global Innovation Fellowship program and teaching entrepreneurship at CalStateLA, USC, and Pasadena City College. Currently Barney is the Entrepreneur in Residence at CalStateLA's Center for Innovation & Entrepreneurship

Event Sponsors, and Partners

The Startup Weekend Los Angeles | LatinX in Tech team is grateful for the support of local community partners without whom this event would not be possible.
Learn how to become a sponsor here.

Initiative Partner


Organizing Team

Techstars Startup Weekend Los Angeles is 100% led by volunteer community leaders.
Learn how to get involved here

  • Carmen
  • Noramay
  • Raychel
  • Esteban
  • Asaia
  • Bracy
  • Orlando
    Volumen Team
  • Marta
  • Bracy
    Fuentes (GMAIL)


Lili Gangas
Chief Technology Community Officer at Kapor Center for Social Impact

Lili Gangas is the Chief Technology Community Officer. In this role, Lili helps catalyze Oakland’s emergence as a social impact hub of tech done right – where tech, diverse talent, and action driven partnerships can tackle pressing social and economic inequities of our communities head-on. Before coming to the Kapor Center, Lili was an Associate Principal at Accenture Technology Lab’s Open Innovation team, building bridges between startups and Global 2000 commercial clients through cross sector collaboration. She was also a founding member of the team at Booz Allen specializing in crowdsourcing, prize challenges, and open data solutions for the public sector. Before that, Lili could be found in the lab working on firmware solutions for the aerospace industry as a Senior Multi-Disciplined Software Engineer at Raytheon Space and Airborne Systems. Lili holds an MBA from New York University Stern School of Business, a B.S. in Electrical Engineering from the University of Southern California and Systems Engineering Certification from UCLA Extension. In addition to her day jobs, Lili was an active TechStars Startup Weekend DC organizer, a judge of the Small Business Administration (SBA)’s Startup in a Day Challenge, an open data innovation panelist at the White House Council of Women and Girls session, and advisor to and Outside of work, Lili enjoys getting to know cities via distance races – she’ a 5-time half marathoner and last year completed her first full marathon.

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