Startup Weekend Girl Scouts of Greater Los Angeles

    Friday, July 26 - 28, 2019

  1. Overview
  2. Schedule
  3. Speakers
  4. Judges
  5. Coaches and Mentors
  6. Sponsors
  7. Organizing Team

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Startup Weekend Girl Scouts of Greater Los Angeles

Friday, July 26 - 28, 2019

Friday, July 26 - 28, 2019
Event starts at 5:30 pm

1450 2nd St
Santa Monica , CA 90401

Startup Weekend Girl Scouts of Greater Los Angeles

Are you a Senior or Ambassador Girl Scout who likes to come up with big ideas, invent things, work with others, and learn skills that will help you with school, college, and a future job? Then Startup Weekend is for you!

During this exciting event, you will take an idea from nothing to something, pitch to product. Girls will pitch ideas, form teams around the top ideas, research their customers, and work intensely as teams to build a prototype that demonstrates the potential of their business. The event culminates in a “SHARK TANK” style pitch competition where teams present their business and demonstrate their prototype to a panel of judges.

Experience the highs, lows, fun, and pressure that make up life at a startup. As you learn how to create a real company, you'll meet and network with the very best mentors, investors, co-founders, and sponsors who are ready to help you get started.   

 Any Girl Scout interested in startups, launching a business, entrepreneurship, or creative problem solving is encouraged to register. Startup Weekend demands teamwork, creativity, and determination! External Experts with business and technical experience will help mentor teams, however, girls will be challenged to push the limits of their comfort zone and learn new skills.  

 We will have some interactive workshops throughout the weekend, but mostly the program is about working with your teams and mentors! While teams will be paired with an adult support coach, every team will be expected to manage itself to optimize time.   

 Powered by Google for Entrepreneurs, Startup Weekend is a global grassroots movement of passionate entrepreneurs with a mission to inspire, educate, and empower communities to launch revolutionary ideas. It is the largest community of entrepreneurs in the world and has hosted 2000+ events in 200+ countries since 2007. Global sponsors of Startup Weekend include Coca-Cola, 3M, Sprint, Intuit, Chase Bank, .CO, and The Case Foundation.


See what it's all about

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Friday July 26th

5:30 pm
Arrive at the venue and get checked in

6:00 pm
Dinner & Networking
Eat food, share ideas, practice pitches, get to know fellow participants

6:20 pm
Welcome & Speakers
Review agenda for the weekend and introduce speakers, coaches, and community leaders

6:45 pm
Teamwork & Innovation Activity
Do a fun activity and learn about how to take risks and make mistakes

7:15 pm
How to Pitch
Get excited about pitching on Saturday!

8:00 pm
Go home!
Get excited about pitching on Saturday!

Saturday July 27th

9:00 am
Arrive, simple breakfast & coffee

9:30 am
Pitches Start
Optionally line up to give your pitch

10:15 am
Attendees vote for the top pitches

10:30 am
Form Teams and Intro Workshop
Teams assigned and girls learn about weekend deliverable tools

11:30 am
Begin Work
Start to formalize teams and take an inventory of skills. Be honest, and direct about what resources and skills are needed for the weekend. You may stay and work as late as the venue will allow

12:30 pm

1:00 pm
Coach Meetings
Coaches help teams one-on-one. They are here to help!

4:30 pm
Check-in, status reports, call for help

5:00 pm
Finished for the day

Sunday July 28th

9:00 am
Arrive, simple breakfast & coffee

10:00 am
Coaches arrive. Final opportunity to ask questions

12:00 pm

3:00 pm
Presentation Prep & Tech Check
Final hours of worktime should be focused on perfecting your presentation, tech-check for final presentations also takes place

4:00 pm
Final Presentations

5:00 pm
Judging & Awards

5:30 pm
Celebration Dinner

6:30 pm
Wrap-Up & Go Home


Naomi Porter

Girl Scouts of Greater Los Angeles' Naomi Porter is a 14 year old entrepreneur, community activist, and student leader from Rancho Palos Verdes, California. Naomi is the merchandising and retail intern for GSUSA’s G-TEAM that is planning the 2020 National Convention. Additionally, she mentors and supports students launching their own businesses through the Young Entrepreneurship Academy of Rancho Palos Verdes. 

Event Judges

Erin Oremland
Senior Vice President, Administration

Erin Oremland is Senior Vice President, Administration, at ICM Partners, one of the largest talent agencies in the world, a role she has held for 17 years. Her purview includes business operations, contract and accounting management, and strategic planning processes across the agencies’ 18 divisions.  She is passionate about developing future female corporate leaders and devotes considerable time to mentorship across the entertainment business. Erin attended the University of Wisconsin at Madison, and lives in Sherman Oaks with her husband and three sons.  

Cheryl Hundley
Head of Global Tax

Cheryl Hundley serves as Head of Global Tax for BlackLine, Inc., a leading provider of cloud software with a mission to modernize accounting and finance for greater operational agility, accuracy and effectiveness in companies worldwide. She oversees all aspects of the company’s global corporate tax function, holding areas of expertise in global expansion and risk management.

Tiffany Lin
Senior Consultant

Tiffany Lin is a Senior Consultant in Deloitte’s Life Sciences and Health Care practice and is based out of Los Angeles. She has worked with providers and health plans on a broad range of key organizational initiatives, including modernization strategy, business operational transformation and improvement, healthcare innovations, and patient experience and access to care. Outside of work, Tiffany is passionate about working with local nonprofits to help them do more in the community. Tiffany graduated from the University of California, Los Angeles (UCLA) with a degree in psychobiology and public health and holds a Master’s in Public Health (MPH) in health policy and management from the Harvard T.H. Chan School of Public Health.

Stacey Hoppe
Vice President, Corporate Responsibility

Stacey Hoppe serves as Vice President, Corporate Responsibility for Warner Bros. In this role, she oversees Warner Bros.’ strategy and initiatives related to social impact, environmental sustainability and philanthropy as well as the company’s CR platform (WB Good), all with an emphasis on aligning the company’s business of storytelling with meaningful social change.   During her 18 years at Warner Bros., Stacey also held posts in the company’s human resources, corporate communications and special events departments. She serves on the board of Hillsides, an LA-based nonprofit dedicated to healing and strengthening young people and their families, and is a mentor in The Hollywood Reporter and Big Brothers Big Sisters’ Women in Entertainment Mentorship program.

Coaches and Mentors

Danielle Willard

As an eager 7-year-old, Danielle Willard quickly recognized an opportunity when her uncle's failed baseball card business resulted in a surplus of bumper stickers. Danielle took this opportunity to sell the stickers door-to-door, eventually profiting hundreds of dollars. At age 10, when she received a bracelet-making kit for Christmas, she created one of the first AOL teen chat rooms where she featured photographs of bracelets she hand made and collected e-mail addresses for direct email marketing purposes. Danielle soon began receiving cash payments in the mail from all over the United States. By the age of 10, she had experience with direct marketing, sales, and a keen entrepreneurial ability to recognize targets of opportunity and adapt accordingly. Danielle credits this mindset to skills she learned as a Girl Scout. These skills helped shape her future career and educational decisions. Danielle has held titles such as Career Planner, New Business Consultant and Director of Sales all while maintaining her small catering/event planning business on the side. With a Bachelor of Arts in Business Administration with concentration in Entrepreneurship and a Master of Business Administration soon to be completed, Danielle is excited to share her knowledge and experiences as a young female entrepreneur during Startup Weekend 2018.

Callie Tepper
Product Designer, Disney Technology & Digital

Callie is currently a Product Designer at The Walt Disney Company. She has the daily challenge of creating visually stunning and user-friendly experiences across a multitude of interfaces including native apps and web. She is passionate about new technology and understanding the behavior of digital users.

Deborah Allison
Product Designer, Disney Technology & Digital

Deborah is an Product Designer that specializes in creating innovative digital experiences for native apps, mobile and web. She currently works for Disney’s Parks and Resorts Digital team, connecting guests with tools that enhance their vacation. 

Marcelo Calasich
Product Manager, The Walt Disney Company

Marcelo is a Product Manager at The Walt Disney Company.  His focus is on supporting Disney Parks and Resorts commerce in North America with the the development of business cases, strategy, design, and delivery of digital features for web, native app, and hybrid experiences.  He has a passion for creating opportunities to solve his customers needs and accomplishing business goals through collaboration, data, and smart UX

Diondraya Taylor
UCLA Student and Author

Diondraya Taylor is a senior at UCLA studying both psychobiology and entrepreneurship.  She works in accelerator program, Startup UCLA, that gives budding entrepreneurs the space and resources to scale. She has served in integral roles with startup company BellaNovè and non-profit The Princess Project Los Angeles. She has also been a mentor for young women like herself and younger through her volunteerism with CA Miss Amazing, Love Volunteers, Women Founders Foundation, and Girl Scouts! As she fell in love with the startup space, she recognized entrepreneurship as an amazing tool to encourage innovation, goal setting, and boldness in girls at a time where gender inequity is still a reality. To leverage the unique skill sets of entrepreneurship and her passion for closing societal gender gaps, she wrote the workbook “Mindset and Milestones: A Girl’s Guide to Thinking Like An Entrepreneur”. She plans to continue to grow, learn, and inspire young women everywhere to take up space, recognize their value, and effect change!

Event Sponsors, and Partners

The Startup Weekend Girl Scouts of Greater Los Angeles team is grateful for the support of local community partners without whom this event would not be possible.
Learn how to become a sponsor here.

Signature Sponsors

Organizing Team

Techstars Startup Weekend Los Angeles is 100% led by volunteer community leaders.
Learn how to get involved here

  • Melissa


Bethany Wylie
MBA Student

Bethany is an MBA student at Northwestern University's Kellogg School of Management where she is studying social entrepreneurship and marketing. Prior to school, Bethany helped start the first Startup Weekend as a Program Specialist at Girl Scouts of Greater Los Angeles where she also assisted with the Silver and Gold Awards. She is passionate about opening up the world of entrepreneurship to girls and women.

Event Staff

Elizabeth Chadwick
GSGLA Program Manager-Entrepreneurship & Highest Awards

Girl Scouts of Greater Los Angeles Program Manager-Entrepreneurship & Highest Awards

Danielle Lewis
Program Specialist

Danielle is a program specialist at GSGLA who works to assist young women in discovering what they are passionate about and in achieving their highest Girl Scouting awards.

Melissa Pepe
GSGLA Program Specialist

At GSGLA Melissa Pepe helps provide incredible opportunities and support to Girl Scouts to help them achieve their dreams, goals and passions. Melissa fuels their passion to do great things! 

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