Launching a Startup for Businesses, Insider Knowledge

    Wednesday, April 29, 2015

  1. Overview
  2. Schedule
  3. Speakers
  4. Organizing Team
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Launching a Startup for Businesses, Insider Knowledge

Wednesday, April 29, 2015

Wednesday, April 29, 2015
Event starts at 6:30 pm

WeWork Fulton Center
222 Broadway 22nd Floor
New York, NY 10038

Register Now

Listen to experts talk about what's happening in the B2B space before the next Startup Weekend B2B Edition in May!

We know that during a Startup Weekend event there isn't a lot of time to learn new things. You Have an idea that you would like to work on at Startup Weekend and you do the best you can with the tools you have. But sometimes those tools aren't enough, which is why we're running this pre-Startup Weekend panel discussion.

What problems do small businesses face? Why are some solutions adopted and implemented quickly while other seemingly promising ones are just left to flounder and be forgotten?

We’re bringing together a great panel of B2B experts for an evening of discussions.  Let's brainstorm sustainable solutions and startup ideas to some of the toughest challenges in the B2B space today.  The topics discussed here will carry over to our main event on May 15-17th where participants can bring their ideas to creation.

Come get a head start and learn more about B2B, Intuit’s APIs, and Startup Weekend!

Get your tickets here:

Startup Weekend is a global network of passionate leaders and entrepreneurs on a mission to inspire, educate, and empower individuals, teams and communities. Come share ideas, form teams, and launch startups. Here in NYC, its our mission to help spread entrepreneurship to the masses.

Through education, we hope to motivate as many people as we can to explore entrepreneurship for themselves. We bring the tools and provide the mentors and coaches to help guide you along your path to launching your own business!

See what it's all about

Learn More



6:30 pm
Arrive at the venue and get checked in

7:00 pm
Panel Discussion
Panel discussion with multiple experts in the B2B space.

8:00 pm
Networking and Goodbyes
Make those last-minute connections and continue the discussion at Startup Weekend B2B on May 15


Jeff Ragovin
Founder, Ragovin Ventures

Jeff Ragovin was the co-founder and Chief Strategy Officer of Buddy Media. Salesforce acquired Buddy Media in 2012 for 700 Million. 

Jeff played a central role in guiding the company from a start-up into the largest enterprise social marketing suite in the world. Founded in 2007, Buddy Media empowered brands and agencies with a SaaS platform to organize and control their social marketing programs. Buddy Media enabled companies to publish content, place and optimize social ads and measure the effectiveness of social marketing programs. As a result, customers were able to determine which content is driving the most engagement, test different strategies and understand which campaigns are delivering the greatest return on investment. 

Today, Jeff currently serves as managing partner of Ragovin Ventures. Ragovin Ventures advises startups with proven methodologies and techniques to scale faster and smarter. 

Jeff speaks frequently to give his knowledge and insights on digital marketing at brands across industry wide events like Mashable, the Direct Marketing Association, Digital Hollywood, Internet Week, Mediapost, Dreamforce, IAB, Forbes and many others. 

Jeff was born and raised in Manhattan and graduated from the State University of New York at Oswego with a BA in Broadcasting and Mass Media. He enjoys fishing and cooking and is a frequent traveler. Jeff also serves on the Board of Directors for Just Food. Just Food is a non profit which empowers and supports community leaders in their efforts to increase access to locally grown food, especially in underserved New York City neighborhoods.

Cynthia Knapic
Panel Facilitator, Marketing Operations at AppNexus

Cyndi Knapic is a Lead Organizer for Startup Weekend NYC and works in Marketing Operations at AppNexus. Prior to joining AppNexus, she co-founded a startup that won the 2011 Carnegie Mellon University Keith Block Entrepreneurship competition and was subsequently accepted to multiple accelerator programs. She enjoys hosting startup events around the city and volunteering with Hope for New York. 

Yves Lawson
Vice President of Technology Strategy for Bank of New York Mellon

Yves is Vice President of Technology Strategy for Bank of New York Mellon, a multinational banking and financial services corporation with US$1.7 trillion in assets under management and US$28.5 trillion in assets under custody and/or administration thereby being the largest deposit bank in the world. Yves recently co-authored a business plan for a new division within BNYM with revenue aspirations of upwards of $1B and has provided consulting services to various start-ups and small businesses in the NY-Metro Area. Prior to BNYM, Yves was a management consultant for McKinsey & Company. Yves has an MBA in Entrepreneurship from Columbia University, a Bachelors of Computer Science from NYU, and a Bachelors of Engineering from Stevens Institute of Technology.

Marisa Garcia
Director of Retail Engagement at JOOR

Marisa is the Director of Retail Engagement at JOOR, the online wholesale marketplace connecting fashion designers to their buyers to streamline the wholesale buying/selling process. JOOR is the pioneer to digitizing the wholesale fashion industry working with over 900 designers, 100k+ retailers worldwide and is on track to do $6 BN in GMV in 2015. During her 3 years at JOOR, Marisa has built the retailer side of the company up from the ground through growing the network of active/engaged buyers, developing a product market fit to streamline the way buyers build out their orders & getting buyers to adopt this new way of conducting their business. Prior to JOOR, Marisa worked in enterprise sales for and eNet Insurance. Marisa is born and raised in sunny Florida where she received a BA in Business Administration from Florida International University in Miami.

Meredith Wood
Editor-in-Chief at Fundera

Meredith Wood is the Editor-in-Chief at Fundera, an online marketplace for small business loans that matches business owners with the best funding providers for their business. Prior to Fundera, Meredith was the CCO at Funding Gates. Meredith is a resident Finance Advisor on American Express OPEN Forum and an avid business writer. Her advice consistently appears on such sites as Yahoo!, Fox Business, Amex OPEN, AllBusiness, and many more. 

Organizing Team

Techstars Startup Weekend New York City is 100% led by volunteer community leaders.
Learn how to get involved here

  • Chi
  • Arthur
  • Dorian
  • Cynthia
  • Andrew
  • Amanda
  • Kenny
  • Alex
  • Ricky
  • Robert
  • Delano
  • Dimitris
  • Rebecca
  • Jackson

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