Challenge 2: Change from a consumer business model to a user business model!
This post originally appeared on blog.up.co
Now for Challenge 2! Change from a consumer business model to a user business model!
Need some ideas on how you can join the Sustainable Revolution?
You’ve seen them everywhere - Jump’s signature red bikes and scooters is a user business model that sells the service of being able to get around town in an easy, sustainable way. It’s basically a community bicycle sharing - less reliance on vehicles without having to own a bike yourself. Due to the teamwork ofCity of Sacramento, Government,Innovate Sac - City of Sacramento Innovation Team, & JUMP, biking and scootering around Sacramento has never been easier.
Alright, alright - it's not completely local, but no one can deny the impact that Jump is having on Sacramento's public transportation. Plus, it perfectly exemplifies Challenge 2.
And then there's Gig Car Share - another contender in the car sharing arena that makes living without a car easier while giving you access to one when you need it. Use their app, select a car that’s parked nearby, reduce the number of cars on the roads, and rent it.