Santa Barbara Startup Weekend

    Friday, July 28 - 30, 2017

  1. Overview
  2. Schedule
  3. Speakers
  4. Judges
  5. Coaches and Mentors
  6. Sponsors
  7. Organizing Team
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Santa Barbara Startup Weekend

Friday, July 28 - 30, 2017

Friday, July 28 - 30, 2017
Event starts at 5:30 pm

Impact Hub
1117 State St
Santa Barbara, CA 93101

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Startup Weekend coming back to Santa Barbara this July!

Lean Startup Circle is excited to host the next Santa Barbara Startup Weekend! Join us for a jam-packed weekend loaded with creativity, high-energy, and entrepreneurial spirit.

"The best way to predict your future is to create it." - Abraham Lincoln

What is Startup Weekend?

Startup Weekend is a three-day startup accelerator event that encourages a fun and engaging environment for startup enthusiasts of all backgrounds. It creates a forum for creators and idealists to gain insight while being a relevant, real-time experience for growing a business as well as expanding their resumes, portfolios, and networks. Weekend activities begin with rapid-fire startup pitches and team formation. Participants then move to prototype building while having continual valuable mentor feedback from experts in the field and keynote speakers. We conclude with a Shark Tank-style judging session where prizes are awarded to the best new startups!

Santa Barbara Startup Weekend Details!

There will be 3 distinct events as part of Startup Weekend:

  • Opening Night Open Mic Pitch Party where attendees bring their best ideas and inspire others to join their team.
  • The Working Sessions focused on customer development, validating their ideas, practicing Lean Startup Methodologies, and building minimum viable products
  • The Closing Event where teams demo their prototypes and receive valuable feedback from a panel of investors.

If you are participating in the weekend as a Hustler, Hacker, Designer, or Maker, then your ticket gets you into all 3 events and locations.  

Santa Barbara Startup Weekend hopes to make this event more diverse, inclusive, and impactful by removing barriers to attending. We are offering students a 50% discount code: "STUDENT". We will be checking student IDs at check-in so be sure to bring yours. To ensure that this event is not cost prohibitive for anyone, we will be sponsoring diversity scholarships to give up to 80% off for the weekend. If you identify as a woman, person of color, LGBTQ, or person with a disability, please fill out an application here: (Application Deadline is end of day on July 17) Please reach out to us at if you have any questions about these.

Startup Weekend FAQ's

If you have more questions, check out the Startup Weekend First Timers FAQ or email us at

Attend and Support!

If you would like to attend the opening and closing nights only, please purchase the event night tickets!  Everyone in attendance Friday night will get a vote on the ideas that continue through the weekend! 

Yes!  There will be an after party on Sunday!  

Interested in volunteering or sponsoring?

Send us an email at! We'd love to hear from you.

Sponsor tiers:

See what it's all about

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Friday July 28th

5:30 pm
Arrive at the venue and get checked in

6:00 pm
Dinner & Networking
Eat complimentary food, share ideas, practice pitches, get to know fellow participants

7:00 pm
Welcome & Speakers
Review agenda for the weekend and introduce speakers, coaches, and community leaders

8:00 pm
Pitches Start
Optionally line up to give your pitch

9:00 pm
Attendees vote for the top pitches

9:15 pm
Form Teams
Teams start forming and discussing ideas

10:00 pm
Begin Work
Start to formalize teams and take an inventory of skills. Be honest, and direct about what resources and skills are needed for the weekend. You may stay and work until as late as the venue allows

Saturday July 29th

8:00 am
Arrive, simple breakfast & coffee

8:30 am
Begin Work
Teams formed and setting up workspace for the weekend

12:00 pm
Complimentary Food

1:00 pm
Mentor Check-In
Coaches arrive! Teams update coaches what they have been working on and coaches offer support

3:00 pm
Optional Workshop
"Protecting and Increasing the Value of Your Business with Intellectual Property" by Mark Goldstein, Partner at SoCal IP Law Group

6:00 pm
Complimentary Food

10:00 pm
Finished for the day. You may stay and work as late as the venue will allow

Sunday July 30th

8:00 am
Arrive, simple breakfast & coffee

10:00 am
Practice Presentations
Final hours of worktime should be focused on perfecting your presentation so take a first try at it in front of mentors

12:00 pm
Complimentary food

3:00 pm
Tech Check
Tech-check for final presentations

5:00 pm
Complimentary food

5:30 pm
Final Presentations
The moment you've all been stressing about and waiting for! Leave it all out on the floor here

8:00 pm
Judging & Awards
Judges review the presentation and choose the winners that receive the prizes

8:45 pm

9:00 pm
After Party!
Location to be announced


Paul Orfalea
Entrepreneur in Residence at Impact Hub

Paul Orfalea grew up in a family of entrepreneurs; one was expected to start a business rather than look for a job. Unfortunately, Paul suffered from ADHD and Dyslexia before these conditions were widely understood, so school was difficult. A typical report card was “two C’s, three D’s, and an F.” The school system was not able to adapt to Paul, but his parents never lost faith, and he adapted by capitalizing on his curiosity and energy, developing listening and questioning skills that would serve him well throughout his academic and business careers.  Paul says he learned how to learn in college, and cites graduating from USC as his greatest accomplishment, in light of his learning differences.

The inspiration for Kinko’s came as Paul watched students lining up in the USC library to copy reserved reading materials – at ten cents a page. With a $5,000 bank loan co-signed by his parents, he opened a 100 square foot store near UCSB, selling pens, notebooks, and – capitalizing on opportunity – access to a copy machine.

Much of Kinko's success can be traced directly to a unique business philosophy based on Paul’s freethinking, creative style. His theories and instincts on how to operate a successful business were grounded in his passion for retailing, his insistence on taking care of his coworkers and customers, and a sharp eye for opportunity. 

Organized as a series of limited partnerships rather than a franchise, Kinko’s grew from a collection of small shops near college campuses to a business services juggernaut with over 2,000 locations around the world, providing access to state-of-the-art business and communications technology to students, businesses, freelancers, and the general public – 24 hours a day. 

“If you want your coworkers to think and act like owners, make them owners.” Orfalea encouraged active participation from all 23,000 coworkers, and generous incentive programs and profit sharing stimulated a culture of engagement and creativity. Workers at every level were encouraged to share ideas freely in organizational decisions. A reflection of this success is that Fortune magazine selected Kinko's as one of the "100 Best Companies to Work with in America" in 1999, 2000 and 2001. Forbes magazine also ranked Kinko's 84th on its year 2000 "Forbes 500 Biggest Private Companies." Working Mother magazine listed Kinko's in its "Best Companies for Working Mothers" 2001 issue.

After 30 years immersed in the business, Orfalea retired in 2000. The company was acquired by Federal Express in 2004 and currently operates as FedEx Office.

In 2005, Orfalea wrote Copy This! Lessons from a hyperactive dyslexic who turned a bright idea into one of America’s best companies. This unique autobiography is filled with life lessons on overcoming obstacles and seeing the opportunities hidden in plain sight. It reveals how Orfalea succeeded using his learning differences and unorthodox approach to business to mold a compassionate, unconventional, customer and coworker driven culture that allowed Kinko’s to thrive.

Orfalea continues to invest in real estate, the stock market, and other prudent business opportunities, but his primary passion today is philanthropy, focused primarily on early life learning.

Damon Taugher
Director, U.S. Programs at Direct Relief

Damon Taugher, Director, U.S. Programs, Direct Relief, began his career at Direct Relief in 2003 after graduating from the University of California Los Angeles, where he received degrees in Political Science and Geography. Damon founded Direct Relief’s program in the United States, supporting patients who receive care at nonprofit community health centers and free clinics with donations of medicine and medical supplies from more than 150 healthcare companies. Damon has since led the program, which is now the largest of its kind in the country, and is the only organization licensed to distribute prescription medicines to all 50 states. On an ongoing basis, Direct Relief supports more than 1,300 nonprofit health centers and clinics, who in turn operate more than 4,000 clinical delivery sites and care for an estimated 11 million people. These same providers are also the focus of Direct Relief’s preparedness and response efforts for emergencies. Damon continues to lead the organization’s preparedness programs and has overseen disaster response in throughout the United States. The total value of pharmaceuticals and medical supplies provided to Direct Relief’s partners in the U.S. is more than $800 million (wholesale). 

Event Judges

Vanessa Ting
CEO, Salty Girl Seafood

Vanessa Ting is a veteran of the consumer goods and retail industry.  Her career has spanned retail buying, consumer marketing, marketing research, new product development and brand strategy for companies such as Target Corporation, Johnson & Johnson, and now Salty Girl Seafood. After leaving her role as buyer with Target, Vanessa founded or co-founded three startup companies in the consumer/retail space, one of which was Buyerly, an online product discovery tool connecting retailers with product entrepreneurs. Her involvement in startups subsequently led her to Salty Girl Seafood where she is now CEO. Vanessa holds a BA from University of Southern California and an MBA from Georgetown University. 

Max Drucker
CEO @ {Carpe Data

As co-founder and CEO, Max leads Carpe Data in the development and execution of the business. Prior to Carpe Data, Max co-founded Social Intelligence, a social media background screening company. Prior to Social Intelligence, Max co-founded Steel Card, an enterprise software company, which focused on creating web-based applications for insurance companies.  Steel Card was sold to ChoicePoint (NYSE:CPS), a company now owned by Lexis-Nexis, in a substantial all cash transaction in August 2006.

Prior to Steel Card, Max co-founded and served as the Chief Information Officer & Vice President of Operations of eCoverage, a SoftBank/RRE/E*TRADE-funded startup that became the nation’s first online auto insurance company. In November 2010, Insurance & Technology Magazine named Max as one of its Top 10 Innovators of the Decade, an award that recognizes accomplishments in the insurance technology industry over the past 10 years.

Jill Feldman
President of Strategic Development Associates

Jill Feldman is the President of Strategic Development Associates.  SDA’s clients include start-ups, mid-sized companies, and large national companies with a focus on technology.  SDA partners with senior level executives in strategic planning, qualitative and quantitative market research, and competitive intelligence efforts.  SDA’s areas of specialization include consumer insights, market validation, and industry and competitive analysis.  Jill founded SDA in 1997, following roles as Market Research Director and Marketing Director with AT&T Wireless Services and as Strategic Planning Manager with Verizon Wireless.  Previously, Jill was an Associate in the Mergers & Acquisitions and Merchant Banking Departments with Merrill Lynch Capital Markets and a Business Analyst with McKinsey & Company.

Since 2008, Jill has served on the faculty of University of California, Santa Barbara teaching courses in the College of Engineering’s Technology Management Program.  Jill holds a BSE in Industrial and Operations Engineering from the University of Michigan, Ann Arbor and an MBA from the University of Chicago Booth School of Business.

When she is not working, you can find Jill training for a marathon or practicing the drums.

Steve Sereboff
Partner, SoCal IP Law Group LLP

Steve Sereboff is recognized as a premiere intellectual property strategist. Clients rely on Steve not only for great patents, they also depend on his economic and business acumen to guide their decisions on what to patent and where. Steve’s clients rely on him for pragmatic advice on managing corporate risks arising from IP. He regularly advises clients on how to leverage their IP rights, and how to avoid claims of infringing others’ IP rights.

Steve Sereboff has specialized in intellectual property law since 1991. His practice includes licensing and contracts, patents, trademarks, copyrights and trade secrets. He holds a B.S. degree in Electrical Engineering from the University of Maryland, and had seven years of experience in the computer software business before earning his law degree from Boston University. While at Boston University, Mr. Sereboff founded Boston University’s Technology, Science and Law Association, and was employed by MIT to negotiate and manage software licenses. His technical expertise includes many aspects of computers (both software and hardware) and myriad electronic and electrical devices, their operation and manufacture.

Coaches and Mentors

Michael Barnick
CEO, Quantum Integration

Michael founded SonicWALL in the early days of Internet Security. After a successful exit at SonicWALL, Michael became a Director at Apple Inc. leading several special projects for Steve Jobs, the most notable being the UX for the original iMac and the Encryption Department. Today, Michael is CEO and Founder of Quantum Integration. Quantum is developing a full-stack connected device platform for home and commercial applications.

Mike Pugh
Management Consultant, Candor Coach

Mike Pugh leads the MARKETECT team. He has a passion for working with CEOs, leadership teams, Boards, and investors to drive growth through change, including facilitation, reoganization, and M&A. As VP of Marketing and revenue owner of the flagship product line at j2 Global (JCOM)—a cloud services and digital media company—Mike was a key player in the company’s growth to over $600M in revenue, $250M in profit, and a $3B market cap. He led a team of 50 marketers driving organic growth and worked on dozens of M&A diligence processes and integrations. Mike now works with company management, consulting organizations, Private Equity firms, M&A teams, Boards, and investors.

Valerie Bishop
Founder @ Be Marketing Group

For 30 years Valerie has been helping companies realize their brand's potential.  As the Marketing Director for a Fortune 5 technology company, Valerie energized a $1B global marketing division across the US, Canada and Asia Pacific. For the past 15 years, she has focused on helping start-ups, emerging companies and industry leaders realize their vision. Utilizing the Art & Science of marketing, she builds customer centric plans and execution methodologies that not only maximize marketing ROI but allow a brand to rise above the noise.  She loves empowering companies and individuals to go for their dreams.

Ron Gans
CTO @ Observables, Inc

Ron is a founder of several small startup companies, including a startup weekend first place winner.

Ron is currently CTO of Observables, Inc, an IoT, SaaS startup in the Security, A/V, and IT space.

Ron was previously Vice-President of Technology at MEDSEEK, where he led the technology side of the business, boosting growth from under 30 people to over 300, until it was acquired by Silverlake Sumeru and Essex Woodlands.

Ron's expertise is building the appropriate technology, team, and processes for startups and small companies to match their phase of development. He holds a Ph. D. in Physics from MIT and undergraduate degrees in Physics and Material Science Engineering from University of Pennsylvania.

Tania Mulry
Founder @ Steamwork Center

Tania is a tech entrepreneur, digital marketing and product development consultant, an award-winning mobile app developer honored by Microsoft, AT&T & Computerworld, and is an Adjunct Professor at USC, teaching interactive design for mobile devices. She led mobile payments and information product development initiatives for MasterCard Worldwide, and worked on the core strategy team leading up to their record breaking IPO. She has developed cutting edge digital marketing campaigns for an impressive roster of companies and professional sports teams like AT&T, JCPenney, GameStop, Brinkers (Chili’s), Nintendo, Nokia, RIM, LG, State Farm, Kimberly-Clark (Huggies), Frito-Lay (Doritos),, The United States Air Force, the San Diego Chargers, the Dallas Cowboys, the New York Yankees, the San Francisco Giants, and the San Antonio Spurs. She blogs about leveraging technology to improve your life and business at

Gary Baker
Principal, The Innovation Office

I help companies make and sell products and services that people will buy by focusing on solving real problems that their customers value and will pay for over and over again. 

For 15 years, I've been helping companies define their customer-centered innovation strategies and leading their cross-functional product teams throughout development and the product lifecycle. I also assist company leaders identify and resolve complex business problems with innovative management and technology solutions.

A versatile product and program leader, I help management teams rapidly uncover new market opportunities and reinvigorate their brands through customer-focused innovation strategies, digital products, services, solutions, and processes that have generated over $100M in revenue.

One of the founding members of IBM iX (formerly IBM Interactive Media), I helped define the digital consulting practice by providing IBM’s top clients with customer­-centered digital strategies and solutions that extend across the enterprise. I was also instrumental in expanding IBM Interactive’s operations and Innovation Centers, now the largest digital agency in the world with North American studios in Atlanta, Boston, Chicago, New York, San Francisco, Austin, and Toronto.

As a three-time startup founder with two successful exits, I am as much an entrepreneur with extensive customer-centered jobs-to-be-done strategy, business model design, design nthinking, digital marketing, digital products, funding, and M&A expertise.

I attended UCLA and currently serve as a member of the UCLA VC Fund, a non-profit, where I get to mentor campus startups on customer-centered strategies and product management.

Doug Lynch
Managing Director, The LYNCH Group

Doug is presently the Managing Director of the The LYNCH Group, providing Lean Startup, Strategic Planning and Leadership Development services for startups and small rapid growth businesses. Doug has been involved with the startup scene in Santa Barbara for many years and was recently the first Executive Director of GEM, a local business incubator/accelerator.  Doug is also a Certified Lean LaunchPad® Instructor and an Accredited Investor and Advisory Board member for several tech startups.

Doug was previously Managing Director of The REACH Group, a company he co-founded last century. Based in Houston, Texas and with offices around the world, REACH is a leader in the implementation of organizational effectiveness programs to the upstream oil and gas industry. His clients included all of the world’s largest oil and gas companies and government organizations.

Now semi-retired and no longer living on an airplane, Doug lives in Santa Barbara and consults part-time, he is on the Board of Directors of the MIT Enterprise Forum Central Coast, an Instructor and Mentor at UCSB’s Technology Management Program and Adjunct Faculty in the MBA program at Antioch University.

In his spare time, Doug is a player, referee and past President with the Grunion Rugby Football Club; on the Executive Committee for The Santa Barbara Beer Festival and trains for Ironman Triathlon races.

Annette Shimada
Principal and Founder, Kickstart Consulting

Annette is a San Francisco Bay Area expatriate happily living in Santa Barbara for more than a dozen years. She launched Kickstart Consulting in the late 90s, well before “Kickstarter” was a thing. Today, this boutique PR and communications firm focuses on emerging technologies that will drive the businesses of tomorrow. Annette heads up a diverse team of experts in corporate messaging, product launch, thought leadership, media and analyst relations, journalism and media training. The team works with technology innovators delivering solutions across a range of industries, including retail, biotech, hospitality, higher education, architecture, healthcare, energy and others.   

Prior to launching Kickstart, Annette was director of corporate communications at Netherlands-based Baan Company and drove a cohesive global program following the company's IPO. Earlier in her career, she managed PR, advertising and events for LA-based clients in consumer products and retail.

Annette is proud to say that Kickstart is a referral-based agency that has survived and thrived through a few tech bubbles and bursts. And, while she focuses on early stage companies who tend to get snapped up by the likes of Oracle, BMC, Amazon and Corning, the firm also worked directly with icons such as IBM, Cisco and Siebel Systems. Her team loves coming to Santa Barbara and the surrounding wine country to enjoy a bit of our good life!

Mark Goldstein
Partner, SoCal IP Law Group

Mark A. Goldstein is a partner of SoCal IP Law Group LLP. He has specialized in intellectual property law since 1999 after working as a civil litigation attorney. In addition to a practice that includes patent preparation, trademark acquisition, intellectual property licensing and related counseling, Mark renders patent and trademark infringement opinions, prepares intellectual property agreements, implements corporate patent programs, and develops trademark portfolios. He gained experience in the computer software business at Codex Corporation/Motorola Information Systems Group and Xerox Corporation.

While obtaining his law degree, Mark earned an Exceptional Achievement Award for his performance in an Intellectual Property Protection of Computer Software seminar. His technical experience includes applications software, networking software and devices, digital multimedia creation and broadcasting, and electronic commerce. Mark is a member of the International Trademark Association and the International Technology Law Association. Mark has presented talks on intellectual property at UCSB, Cal. Poly San Luis Obispo, California State Univ. Channel Islands, and Startup Weekend Santa Barbara.

Mark is a member of the California bar and is registered to practice before the United States Patent & Trademark Office.

J.J. Kercher
Director of Customer Experience @ Appfolio

Formally educated in commercial photography, Jaimi's passion for experience followed a series of neatly-connected dots to define her career in user and customer experience.  In her 20 years of experience as a designer and product strategist, she has served in roles such as Director of Product and UX at Bargain Network, Senior Product Manager at and as a Product Design consultant for several technology startups.  

Jaimi is currently the Director of Customer Experience at AppFolio, a ridiculously fun company working to bring the power of well-designed SaaS products to a multitude of vertical industries. She leads a team of designers and researchers to architect delightful customer experiences within the product, across devices, and along the entire customer journey.  She is passionate about making every customer interaction with the business an awesome one.

Scott Herriman
SVP, Engineering at Invoca

Scott’s career expertise is in consumer-focused telephony solutions. As the SVP, Engineering Scott leads the development and operation teams developing Invoca’s Voice Marketing Cloud solutions.  Prior to joining Invoca, Scott was Technical Manager of the client team at CallWave, Inc. Early in his tenure at CallWave, Scott was responsible for developing key portions of the telephony service platform. As manager of CallWave’s client team, Scott’s group developed the real-time telephony application installed on millions of Windows desktops. Scott earned his BS degree in Computer Science with a minor in Geology from the University of California at Santa Barbara.

Brenda Dentinger
Growth Marketing & Technology Marketing Leader

Brenda started her career in San Francisco when the first tech wave began. She was there in the early days of Yahoo! and Google and she built the first website for Mills College, her alma mater, because colleges didn't have websites back then. Most companies didn't have websites then but Brenda saw the future (the digital future that is). 

Since those early days, Brenda has lived and breathed marketing. She's run hundreds of different kinds of marketing programs and seen real-world results. At Citrix, she helped launch GoToMeeting, led the launch of GoToAssist Express and created the first Customer Marketing program for all GoTo products. Her efforts led to over $50M in sales for the company. Brenda recently worked at WorldViz, a boutique virtual reality (VR) company where she increased leads by 100%. She is a results-oriented, data-driven marketer with a passion for productivity. 

Brenda currently leads the marketing team at BIOPAC Systems, Inc., a biotech company serving the academic research industry. She regularly mentors at the Impact Hub in Santa Barbara and loves helping startups and small companies figure out how to grow their business. 

Adam Tashman
Vice President, Head of Data Science at {Carpe Data

Adam has over ten years of experience in quantitative finance and machine learning, where his work has spanned research, analytics, risk, portfolio management, model development, and model validation. He has worked at a broad range of firms including hedge funds, investment banks, and commercial banks. His roles include Head of Analytics at a startup financial technology company, and Vice President of Quantitative Research at Citigroup in their Global Managed Investments department. Adam holds a BA in Mathematics from the University of Virginia, an MA from Columbia University in Mathematical Finance, and an MS and PhD from Stony Brook University in Applied Mathematics and Statistics.

Bob Lansdorp
CEO at Milo Sensors

While pursuing his PhD in Materials, Bob co-founded Milo Sensors, which won the 2015 New Venture Competition at UCSB. Since then, the company has found initial commercial partners in the research space, where continuous alcohol consumption measurements in a real-world environment cannot be obtained by any other means. The company is determined to make a positive impact on the thousands of lives and $250 billion that are lost annually to alcohol misuse. More products are in the works, stay tuned at:

Bob's favorite pastime is brainstorming about science and engineering, so if you want to bounce around an idea, he's happy to chat.

Sky Gilbar
Creative Director, Experience Designer, Social Innovation Strategist

Sky Gilbar is a freelance creative director, experience designer, and social innovation strategist based in Santa Barbara, California. Sky works with brands and organizations that empower others to do good through the creative use of technology, experience, design, and storytelling.

Caroline Harrah
Strategic Advisory, Business and Financial Planning

Strategic and financial advisor to entrepreneurs, offering solutions for maximizing value as they capitalize, grow, and exit their businesses. Expertise in investment banking, fundraising, exit / succession strategies, financial / wealth advisory, business planning, financial communications and public relations. Mentor in UCSB Technology Management Program's New Venture Competition.

Chris Horne
Marketing Consultant at Fresh Perspective Consulting

Chris’s independent consulting practice has been delivering pragmatic product management and marketing services on demand to help agile technology companies deliver greater results with less effort for the past ten years.

Chris has been in the software technology industry for more than twenty years, building and marketing products for enterprise content management, business process automation, cloud management and enterprise customer engagement. Serving in various roles within startups such as RightScale and Cloudscaling as well as large enterprises such as Documentum, Sun Microsystems and VMware, Chris has led product management, marketing and software development teams to define and deliver innovative customer solutions. Primary areas of focus include market research, requirements analysis, competitive analysis and positioning, go to market strategy and sales enablement.

As a long time technology enthusiast, Chris tracks all things digital business (cloud, mobile, social, big data/analytics, internet of things, etc) as well as technologies like drones and wearables because they’re just plain fun. When not working or playing Minecraft with his kids, Chris is likely to be playing racquetball and wishing he was snowboarding.

Alex Wyndham
Owner / Founder at WYNDHAMdesign

At the second Santa Barbara Startup Weekend I pitched an idea for an 
app and my team ended up winning first place. A couple years later I pitched another idea at the SB startup weekend and we came in second place. I have extensive experience in design and know what it is like to put together a winning pitch for a startup weekend event! I can help you develop the story you want to tell about your idea and help create a compelling presentation. 

I am a building designer and artist based in Santa Barbara, California. I was raised in Hawaii, New Mexico, Topanga, California, and rural Uruguay. My building designs – which draw on my master's degree in architecture from the University of Oregon and my background in marine ecology, combine living spaces with the natural environment. I like to think of my design work as equal parts innovation, earthiness, and simplicity. 

Summers McKay
Strategic Growth Guide & Lecturer, UCLA

About Summers McKay Summers McKay has been building successful, DO GOOD DO WELL, businesses for over twenty years. A U.C. Berkeley grad with an MBA from UCLA Anderson, Summers brings a unique set of skills from both her robust education and intense practical experience creating brands, running companies, and leading innovative teams. As Chairman of Santa Barbara Entrepreneur, Summers leads strategic masterminds and executive development groups. She founded UCLA Anderson EDGE, offering rigorous business education to graduate and undergraduate students. A lecturer for UCLA Anderson, and instructor for UCLA Extension, Summers offers her clients and students a rigorous and tactical path to growth. Summers has run successful crowd funding campaigns, launched global brands, leads personal development groups, and creates strategic plans for non profit and for profit organizations, is a contributing writer, podcast host and author. She is determined to apply lucrative and scalable business rigor to the world of doing good. In addition to working with clients to develop strategic growth plans, Summers founded Summers Love Company. In Summer of 2016 the company launched their inaugural product Coconut Allover Love, an organic based coconut oil allover body salve. This product, initially created to serve the intimate natural care market, has quickly been adopted by distance athletes, surfers and parents of infants and toddlers to use to heal chaffed skin. Summers is a nine time marathoner, four time Olympic distance triathlete, Kilimanjaro climber, wife, parent, and ocean swimmer. Her passion for endorphins and inspiration are her driving force for helping you achieve your business goals.

Jason Rodriguez
Director of Product at Jam City

Jason is Director of Product at Jam City, a mobile games developer with 50M monthly users and 800M installs worldwide. Prior to Jam City, Jason led new product development at Z2, an early-stage mobile games startup, where he played a key role in a $150M exit to King in 2015. With both a technical and entrepreneurial background, Jason’s product career spans 15 years, including founding Firecue, an online advertising network acquired by Viveli, Inc. in 2008.

Mike Weaver
Senior Director of Engineering at Invoca

While graduating UCSB Mike caught “startup fever" and has been sick ever since. He has worked in numerous high tech ventures, typically in software related positions. With true “full stack” experience, from micro-controller firmware to globally distributed SaaS applications, Mike feels most at home when leading teams of engineers to success and architectural nirvana.

Eric Sanchez
Director of Business Development

Current Position - Director of Business Development, SweetSpot™ Powered By ArthroKinetic Institute - Santa Barbara, CA 

Co-Inventor of SweetSpot™, a 9-axis bluetooth enabled motion capture platform. Designed and developed in Santa Barbara, CA. Made in the USA...

Specialties: Hardware Development, Software Development, Sales, Marketing, Strategic Partnerships, Co-branding, Project Management, Implementation, Tech Startup

Background: UCSB Gaucho. Tech entrepreneur with experience in hardware and software development (Santa Barbara, CA). Corporate sales in advertising and pharmaceuticals (NYC) and publishing (Santa Barbara, CA).

Event Sponsors, and Partners

The Santa Barbara Startup Weekend team is grateful for the support of local community partners without whom this event would not be possible.
Learn how to become a sponsor here.

Signature Sponsors



Organizing Team

Techstars Startup Weekend Santa Barbara is 100% led by volunteer community leaders.
Learn how to get involved here

  • Navjot
  • Mark
  • Jillian
  • Bernie
  • Mark
  • Nicolas
  • Breanna
  • Doug


Ricardo Moraes
Founder @ A42 Partners

Ricardo Moraes possui mais de 10 anos de experiência com processos de inovação, investimentosdesenvolvimento de novos negócios e governança corporativa, fazendo a ponte entre empresas consolidadas e empresas nascentes que possuem tecnologia de ponta. Sua experiência conta com estruturação e gestão de empresas de venture capital, M&A e family office no Brasil e EUA, tendo como clientes Coca-Cola, Sebrae CE, FH Technology, dentre outras. 

Atua também como um dos facilitadores nacionais da Techstars Startup Weekend e mentor de aceleradoras como Startup Farm, Wayra e Startup NEXT.

MBA pela HULT International Business School, em Boston e graduação em Arquitetura e Urbanismo pela UFRJ.

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