Triad Startup Weekend

    Friday, November 16 - 18, 2018

  1. Overview
  2. Schedule
  3. Judges
  4. Coaches and Mentors
  5. Sponsors
  6. Organizing Team
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Triad Startup Weekend

Friday, November 16 - 18, 2018

Friday, November 16 - 18, 2018
Event starts at 6:30 pm

Flywheel Coworking
450 Design Ave
Winston-Salem, NC 27101

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Your idea in 54 hours

Do you have an idea you'd like to pursue or a problem you'd like to solve but don't know where to start or who to start with? 

Techstars Startup Weekend is the place to look for a team, create a prototype of your idea, validate your business idea, and receive feedback from experienced entrepreneurs, all in one weekend.

What do you need to bring?

Lots of energy! You'll pitch your own idea or listen to others, then vote on the most interesting ideas and form teams with diverse skill sets. You can come with friends, but you’ll get the full experience if you participate in separate teams. Remember, it’s all about the team.

Your idea should be something you have not previously worked on. The idea you pitch and the problem you set out to solve can span social, educational, financial, environmental, or other issues. Over the course of the weekend you'll be challenged to create a prototype of your MVP, or minimum viable product, that fits the needs of your target customer. You'll get feedback, iterate, and likely pivot your approach entirely! Important: You cannot have worked previously on your idea.

Techstars Startup Weekend is a full weekend long experience. Your ticket includes:

  • 7 full (and delicious) meals over the course of the weekend
  • Benefits and discounts from our global partners
  • One-on-one time with amazing mentors
  • A new network of developers, designers, and entrepreneurs eager, like you, to change the world.
  • All the internet and coffee you can consume.

Watch the video below to see what you can expect, and if you’re feeling inspired click on the “Buy Ticket” button now!

Still have questions, feel free to reach us at “”.

Don’t wait any longer and join the Techstars Startup Weekend movement!

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Friday November 16th

6:30 pm
Arrive at the venue and get checked in

7:00 pm
Dinner & Networking
Eat food, share ideas, practice pitches, get to know fellow participants

7:20 pm
Welcome & Speakers
Review agenda for the weekend and introduce speakers, coaches, and community leaders

7:30 pm
Pitches Start
Optionally line up to give your pitch

9:00 pm
Attendees vote for the top pitches

9:15 pm
Form Teams
Teams start forming and discussing ideas

10:00 pm
Begin Work
Start to formalize teams and take an inventory of skills. Be honest, and direct about what resources and skills are needed for the weekend. You may stay and work as late as the venue will allow

Saturday November 17th

9:00 am
Arrive, simple breakfast & coffee

9:30 am
Begin Work
Teams formed and setting up workspace for the weekend

12:00 pm

1:00 pm
After-lunch check-in, status reports, call for help

2:00 pm
Coach Meetings
Coaches help teams one-on-one. They are here to help!

6:30 pm

7:30 pm
After-dinner check-in, status reports, call for help

10:00 pm
Finished for the day. You may stay and work as late as the venue will allow

Sunday November 18th

9:00 am
Arrive, simple breakfast & coffee

10:00 am
Coaches arrive. Final opportunity to ask questions

12:00 pm

12:30 pm
Coach Meetings
Coaches arrive… ASK QUESTIONS

3:00 pm
Presentation Prep & Tech Check
Final hours of worktime should be focused on perfecting your presentation, tech-check for final presentations also takes place

4:00 pm

5:00 pm
Final Presentations

7:30 pm
Judging & Awards

8:30 pm

9:00 pm
Go Home!

Event Judges

Stan Mandel
Professor of Practice and Director, Angell Center for Entrepreneurship

Stan’s personal entrepreneurial experience includes startups of three family businesses, a financial institution, a mobile diagnostic health care provider, and several non-profit organizations. He is currently involved as an advisor or director in the start-ups of new ventures of students, faculty in the medical school, alumni and area entrepreneurs.   During his career, Stan has also served on the boards and as an officer of over 30 organizations within education, health care, finance, retail, manufacturing, e’commerce, and not-for-profits.  
 Wake Forest Angell Center for Entrepreneurship (WF-ACE) (1998-Present). Executive Professor and founding director of the Wake Forest University ACE, including it’s Family Business Initiative. 
• Affiliate Professor, Bordeaux School of Business (2001-Present) Faculty appointment to teach entrepreneurship.
• Affiliate Professor, Universidad Técnica Federico Santa María (2003 – Present). Faculty appointment to teach entrepreneurship
• Family Business Initiative (1995-1998). Director of University of South Dakota-School of Business state-wide program designed to improve the success of family businesses through life-long learning, research, consulting, and other out-reach activities. 
• University of South Dakota (1997-1998). Appointed to a faculty position as an assistant professor, School of Business, and USD Graduate School.
• Entrepreneur/Family Business Consultants (E-FBC) (1995-Present). Principal of E-FBC that provides interdisciplinary consulting services (strategy, family business issues, facilitation, etc.) to regional and international organizations.
• SBDC (1992-1995). As part of a research assistantship at Texas Tech I presented seminars and provided organizational counseling services.
• McGuffey’s Inc. (1990-1991). Founder and CEO of five-store retail chain dealing in discounted catalogue clothing. Business sold in 1991.
• $10 Shoppe (1986-1990). Founder and CEO of fifteen store one price clothing chain located in Texas.
• The Hollywood, Inc. (1972-1990). CEO of five-store moderate ladies apparel chain.
• Ernst & Young (1969-1972). Management consultant dealing in M&A, system design, and cost studies within health care organizations, utilities, manufacturing firms, and governments.
• Army Test and Evaluation Command (1967-1969). Transportation test officer.
• Texas Instruments (1966-1967). Control administrator for pricing and compliance.

Jill Atherton

Graduate of Appalachian State University and Wake Forest University, Vice President of Economic Development with the Winston-Salem Chamber of Commerce.  Involved in several groups dedicated to helping small businesses in Winston-Salem and Forsyth County. 

Tom Clarkson
Founder and Developer of WriteBoost

Tom Clarkson
Founder and Developer of WriteBoost, Fractional CMO

Experienced entrepreneur with over 35 years of experience in founding or serving as CMO in successful startup companies. Marketer with development skills.  Education in computer science and physics. At Wake Forest University; taught entrepreneurship courses, for a time ran the new venture incubator, and participated in the commercialization of university technology. Currently building a web application for content marketing professionals. Has created winning marketing teams and strategies from scratch; raised professional venture capital; conceptualized and sold joint ventures; and landed significant B2B contracts both internationally and in the US. Skilled in ideation, opportunity identification, and validation. Understands how to deliver results for startups using smart planning, minimum resources, agile marketing, and modern growth hacking techniques. Served as a volunteer CED venture mentoring service. Loves helping marketers, young companies, and startups succeed.

Coaches and Mentors

Alyson Francisco
Director of the Center for Women in Business

Alyson Francisco is the Mary Ardrey Stough Kimbrough Chair in Business and Economics at Salem College in Winston-Salem, North Carolina.  As a full time faculty member, she teaches finance, entrepreneurship and business planning. She also serves as the Director of the College’s Center for Women in Business where she focuses on linking Salem to the external professional community through providing relevant business programming, creating networking forums, and helping students secure mentoring opportunities, internships and job placements.  Prior to higher education, she spent more than twenty-five years in the consumer packaged goods industry holding executive level positions in finance and customer operations with Sara Lee Corporation and Hanes Brands, Inc.   She is a graduate of NC State University and holds an MBA from Duke University.  She is a 2012 graduate of Leadership Winston-Salem where she now serves as an Action Learning Coach.  She also is involved in the community through her work with the Center for Women in Business, as a board member of the Center for Creative Economy, a member of the Winston-Salem Small Business Advisory Board, and member of the Entrepreneur Ecosystem of Forsyth County.  

Notis Pagiavlas
Professor of Marketing and Founding Director of CFE

Notis Pagiavlas (Ph.D., University of Texas, Arlington) is Professor of Marketing at Winston-Salem State University and Founding director of the Center for Entrepreneurship. Dr. Pagiavlas is an expert of entrepreneurial marketing, social innovation, and new venture creation. He has published and shared his work in marketing journals, conferences, workshops, and an edited book. He especially enjoys the application of the modern marketing concept in corporate, non-profits, and social enterprises. He founded the Center for Entrepreneurship as an effective platform to connect students with the broader community to conduct research and applied projects dealing with entrepreneurship and creative marketing approaches. Besides the typical academic duties, Dr. Pagiavlas has consulted with numerous organizations (Delta Airlines, Industries for the Blind, Harley-Davidson, Siemens, Lockheed Martin, NASA, and others). He has earned a number of awards, most meaningfully the 7th Annual NC Association of County Directors of Social Services Best Practices Award - Achieving Excellence in Turbulent Times, Innovations in Services to Customers: TEAM-UP (Teens Engaged in Aspiring Mentorships: an Uplifting Partnership). He also received the Kauffman Foundation Platinum Award for WSSU Center for Entrepreneurship. He support and mentors budding entrepreneurs in the community and at the Enterprise Center in W-S, housing over 40 small business organizations with varying needs and strategic directions.

Margaret Collins

Magalie Yacinthe
Director of Events

Experienced Event Coordinator with a demonstrated history of working in the events services industry.Skilled in Event Planning, Customer Service, Advertising, Strategic Planning, and Marketing Strategy.Strong project management professional with business development experience.

Bruce Maxwell
Founder, Bruce Maxwell Consulting

As Founder of Bruce Maxwell Consulting, Bruce provides interim executive services as CEO, COO or CFO to help startups get organized and funded. I also provided troubleshooting and due diligence services to venture firms. Bruce has over 20 years of experience raising private equity from Angel and VC investors and has personally raised over $78 million. Bruce can condense 25 years of experience at starting companies into a single sentence: "The amateurs focus on maximizing the pot of gold at the end of the rainbow, while the professionals focus on minimizing risk on the road to cash flow breakeven."

Mary Ann Hauser
CEO / Business and Executive Coach, Serendipity Coaching and Consulting, Inc. dba ActionCOACH

Mary Ann ranks as one of the Global Top 100 Business Coaches in the World and is the owner of one of the largest ActionCOACH firms in North Carolina. Her passion lies in helping businesses grow and business owners lead while building strong workplaces where people and communities thrive. Each week she personally mentors one on one, approximate 20 businesses and executives around the world, and her firm coaches hundreds of others.  Mary Ann has been trained by the top coaches at ActionCOACH and top business leaders and authors, and with the support of the Action Global resources, her Coaching, Training and Development Programs are World Class. She is married, and her husband is a partner in her firm located in downtown Winston Salem, NC.  Mary Ann has two sons and one grandson who hold her heart!

Carol Reeve
Chief Strategist and Creative Director, Girl on the Roof

Carol Reeve, Founder, Chief Marketing Strategist, and Creative Director at Girl on the Roof, approaches marketing with uncommon insight gleaned from more than 20 years of experience. Her résumé includes brand management roles at Liberty Mutual and Kao Brands, where she served as the Technical Brand Manager for the launch of the Bioré skin care brand. Carol has created award-winning identity and advertising campaigns for small businesses up to Fortune 100 companies. Working for Scripps Networks (HGTV, DIY, and GAC), Carol spearheaded brand integration strategies for Procter & Gamble, GE Capital, Samsung, Ace Hardware, Georgia-Pacific, and others. Carol now applies her skills to socially responsible businesses and nonprofit organizations, where good marketing can change lives. Her work has won awards for corporate identity/logo, network image (TV), print advertising, and direct mail.   Carol has served on multiple nonprofit boards and has taught marketing and PR at Johnson University. She was named to Knoxville’s 40 Under 40 Business and Community Leaders for 2012 and is part of Leadership Winston-Salem’s 2019 class.

Lou Anne Flanders-Stec
Vice President

Lou Anne Flanders-Stec is a VP of Entrepreneurship at the Greensboro Chamber of Commerce.  Previously she served as Professor of Entrepreneurship and Executive Director at City University of New York (CUNY) Center for Student Entrepreneurship and Associate Professor and Founding Director of the Entrepreneurship Center at High Point University.
Prior to academia, she worked as the Fund Executive for the Piedmont Angel Network and as CFO/Strategy officer for two privately funded companies.  In addition, she has over 20 years of experience in the financial management arena working in finance and treasury roles for manufacturing companies.

Peter Seone
NC A&T State University

Malay Shah
Co-director, Venture South Piedmont

Malay Shah is the co-director of VentureSouth Piedmont. Malay is a seasoned investor with specific expertise in early-stage businesses and real estate based in Winston-Salem. He has raised and managed private equity funds investing in startup companies, residential real estate and commercial real estate. Malay’s experience includes roles in management consulting, project management, product marketing, policy development and corporate finance. Malay earned a Bachelors in Engineering and later an MBA at Duke University.

Event Sponsors, and Partners

The Triad Startup Weekend team is grateful for the support of local community partners without whom this event would not be possible.
Learn how to become a sponsor here.


Organizing Team

Techstars Startup Weekend Winston Salem is 100% led by volunteer community leaders.
Learn how to get involved here

  • Peter
  • Andrea


Navjot Brar
Product Manager | Startup Community Leader | Innovation Catalyst

Navjot is a technical product manager who leads all international product work at Carpe Data related to bringing our products to the international market. This includes localization management, translation management, product management, data analysis, R&D, sales support, and project management.

He has previously worked in insurance services, AI-powered marketing SAAS, speakers, and MEMS industries fulfilling a wide variety of roles such as product, sales, hardware quality, and software engineering. He graduated from UCSB with a degree in Mechanical Engineering.

He supports the local startup community of Santa Barbara by organizing the Lean Startup Circle Meetup and the global startup community through organizing/facilitating Startup Weekends.

Globally he works with organizations like Techstars, Lean Startup Co, TechCrunch, SXSW, and more.

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